Analisis Kepuasan Konsumen Dinilai Dari Harapan Dan Kinerja Bauran Pemasaran …

ABSTRACT The development of the retail industry in Indonesia is growing rapidly, in line with the increasing demand for daily necessities. The high demand has caused the retail industry to grow, especially modern retail such as supermarkets. The number of supermarkets that are established causes intense competition, so companies must be able to install the right marketing strategies in the fut…