Pengaruh Pelaksanaan Promosi Dan Lokasi Toko Terhadap Minat Beli Konsumen Pad…

The research was conducted at Yamaha Music Pekanbaru, which is located on Jalan Jend. Sudirman No. 3, Pekanbaru, Riau. To determine the effect of promotion and store location on consumer buying interest partially and simultaneously. This research uses quantitative descriptive analysis method with SPSS program. The population in this study were all consumers of Yamaha Music Pekanbaru in 2020…