The research was carried out from February to March 2024. The research location was in Taluak Village, Karan Aur Subdistrict, South Pariaman, West Sumatra Province. The aim of the research is to analyze the potential for marine ecotourism on Kata Pariaman Beach and analyze strategies for developing marine ecotourism on Kata Pariaman Beach to support sustainable tourism. The method used in the r…