Pengaruh Social Media Marketing Dan Product Quality Terhadap Brand Awareness …

ABSTRACT This study aims to examine the influence of Social Media Marketing and product quality on brand awareness and purchase decision of Skintific products in Pekanbaru City. The research was conducted in Pekanbaru City, and the population in this study consists of the residents of Pekanbaru City who purchased Skintific products. The sample size in this study was 175 people, selected…