CD Skripsi

Penggunaan Fitur Shopee Paylater Bagi Mahasiswa Fisip Unri

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Globalization has in fact become one of the major components as a driver of the world to be more
advanced, especially in the field of technology. In the current era technology has developed very
rapidly as evidenced by the birth of Financial Technology (fintech), one of which is a Paylater that
relies on the label of an application called Shopee Paylater. Life Style from a shopping style is a
proof of self-image for the surrounding environment. This study was conducted to find out more
about online shopping behavior using the Shopee Paylater feature in adolescents, especially
students of the Faculty of Social and Political Sciences, Riau University. This study uses a
qualitative descriptive research method using a phenomenological approach. The results of the
study wereobtained from interviews with resource persons and also using comparisons from
studies that have been studied previously. The influence of lifestyle and social in fact really greatly
affects the use of Shopee Paylater and also affects the behavior or shopping behavior patterns of
students of the Faculty of Social and Political Sciences, University of Riau. Paylater itself is
centered or intended to focus more on students with all the worries that often occur at the end of
the month. Students who tend to like shopping with Shopee Paylater make their lifestyle more
consumptive, and the use of Shopee Paylater occurs because of social influences todevelop selfimage,
friends or close relatives, as well as the advantages offered from the Shopee application.
Keywords: Life Style, Shopee Paylater, Students

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

1801113263

Penerbit

Pekanbaru : Universitas Riau –FISIP– SOSIOLOGI., 2022

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

1801113263

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

SOSIOLOGI

Info Detail Spesifik

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Pernyataan Tanggungjawab

nadya

Versi lain/terkait

Lampiran Berkas

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