CD Skripsi
Perlindungan Konsumen Terhadap Produk Spirulina Tiens Yang Dikemas Ulang Oleh Pelaku Usaha Tanpa Label (Studi Kasus Putri Kosmetik Pekanbaru)
ABSTRACT
The rapid economic development has led to different types and variations of goods or services. One of the business actors, namely Putri Cosmetics, uses Tiens Spirulina marketing by repackaging it without any information labels on the package, which undermines consumer rights. Rules regarding consumer rights are described in Article 4 and consumer responsibilities in Article 19 of Act No. 8 of 1999 on Consumer Protection. This study aims to describe consumer protections related to repackaged spirulina products without labels and the responsibility of business actors for repackaged spirulina products without labels.
This type of research can be classified as empirical legal research, another term used is sociological because in this research, the author conducts research directly at the research site or place to get a complete and clear picture of the problem being studied. The nature of this study is descriptive qualitative with primary data sources, secondary data and tertiary data, while the population and samples are female cosmetics consumers, Tiens authorized distributors and female cosmetics stores. Data collection techniques include interviews, questionnaires and library studies.
From the results of this research, the authors conclude that as a business actor, the cosmetic princess still ignores obligations, prohibits business actors and ignores consumer rights in the Consumer Protection law by not labeling repackaged spirulina packaging and not providing correct, fair and clear information, because the cosmetic princess is solely seeking her own benefit by harming the rights of consumers.
The responsibility of business actors for losses incurred by consumers is regulated in the Consumer Protection Act, but in reality the cosmetics princess as a business actor does not appreciate the form of liability to consumers for complaints about repackaged Spirulina products without a label that they sell. Liability for losses suffered by business actors should be in the form of refunds or replacement of goods of the same type or equivalent value or health care in accordance with Article 19 of the Consumer Protection law.
Keywords: Protection – Consumer – Label
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