CD Skripsi
Analisis Strategi Pengembangan Industri Peternakan Kambing Peranakan Etawa “Fathur Farm” Di Kecamatan Tambang Kabupaten Kampar
ABSTRACT
Competition in the business world is very fierce, so business actors must be able to design effective marketing strategies so that their products remain in the market, even though they face changing times and increasing numbers of competitors. This research study aims to determine what is the most effective and most appropriate development strategy that can be used by companies engaged in the goat farming industry "Fathur Farm". This study uses a qualitative descriptive approach. The method used is a SWOT analysis, which is a way of collecting data by conducting observations and interviews with the purposive sampling method and collecting data by looking for data sources from several sources such as journals, articles or previous studies.
Keywords: Industry, Development Strategy, Livestock, Etawa crossbred goats, Kampar Regency
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