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Analisis Permintaan Masyarakat Terhadap Kredit Cepat Aman (Kca) Pada Pt. Pegadaian (Persero) Kota Pekanbaru (Studi Kasus Pt.Pegadaian Cabang Panam)

This study aims to find out the determine impact of customers’ income levels, Interest rates and the amount of family loat to the public demand for safe quick credit.
Data that used are secondary and primary data. Secondary data obtained from PT.Pegadaian and Pekanbaru City Statistic Official. Than the primary data is obtained through the method of observation and distribution of questionnaries to customers and the Panam Branch Office. The population in this study amounted to 8.877 customers. The number of sample abtained based on Bernoulli formulais 96 customers. The method used is quantitative with the tool version of SPSS (Statisticcal Package for the Social Science) version 23.0. In this study, the independent variable is Customer Income Level (X1), interest Rate (X2) adn family Dependency (X3) while for the dependent variable is the Secure Fast Credit Request (Y).
This research was done using the test of the regression coefficient hypothesis (Determination coefficient, Simultaneus significance test/ F test and Individual significance test/ t test). The results of this study were obtained that variable of the customers income, interest rates, and amount of family was taking a significance effect and have a positive appertain with the public demand for safe quick credit with α = 5%. From the regression result, percentage of R- Squared (R2) from the three independent variables capable to explaining the dependent variable by 94,8% and the other 5,2% was effected by other variables that unreseached in this research.


Keywords : Customers Income Levels, Interest Rates, Amount of Family and Public Demand For Safe Quick Credit.

Ketersediaan
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Perpustakaan Universitas Riau 02 01. 119 (0114)
02 01. 119 (0114)
Tersedia
Informasi Detail
Judul Seri
-
No. Panggil
02 01. 119 (0114)
Penerbit
Pekanbaru : Universitas Riau – Fakultas Ekonomi Dan Bisnis – Ilmu Ekonomi.,
Deskripsi Fisik
vi, 71 hlm.; ill.; 29 cm
Bahasa
Indonesia
ISBN/ISSN
-
Klasifikasi
02 01. 119 (0114)
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
ILMU EKONOMI
Info Detail Spesifik
-
Pernyataan Tanggungjawab
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Tidak tersedia versi lain

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