CD Skripsi

Analisis Faktor Yang Mempengaruhi Permintaan Mobil Low Cost Green Car (Lcgc) Toyota Agya Di Kota Pekanbaru

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This study aims to analyze the factors that influence the demand for LCGC Toyota Agya car in Pekanbaru. The data of this study were obtained from the questionnaire (primary) and several observations and direct interviews with the party that owns the car about the respondent, and things related to car prices, consumer income, prices of other cars.
By using multiple linear regression to test the hypothesis The results showed that the value of R squared is 0.54, which means that 54% of the demand for LCGC Toyota Agya cars is influenced by variables of car prices, consumer income and prices of other cars while 46% is influenced by other variables. Simultaneous regression (mutually) of the independent variable has an influence on the dependent variable.
Partially the variable Car Price and the Price of Other Cars have a positive and significant effect on the demand for LCGC Toyota Agya cars in Pekanbaru City. While the Consumer Income variable is negative for the demand for LCGC Toyota Agya cars in Pekanbaru City.
Keywords: Demand Of LCGC Toyota Agya car, Price of Toyota Agya, income by consumer, Price of another car.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

02 01. 119 (0152)

Penerbit

Pekanbaru : Universitas Riau – Fakultas Ekonomi Dan Bisnis – Ilmu Ekonomi., 2019

Deskripsi Fisik

xi, 71 hlm.; ill.; 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

02 01. 119 (0152)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

ILMU EKONOMI

Info Detail Spesifik

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Pernyataan Tanggungjawab

DAUS

Versi lain/terkait

Lampiran Berkas

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