CD Tesis

Analisis Potensi Dan Strategi Pengembangan Usaha Koperasi Sekunder Pegawai Republik Indonesia (KPRI) Di Provinsi Riau

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This study aims to develop Human Resources in Secondary cooperatives in business networks and what are the strengths, weaknesses for the internal and external environment in Secondary Cooperatives that provide alternative business development strategies so that they can be applied by Secondary Employees Cooperatives. This research is only focused on the Secondary Cooperative Employees of the Republic of Indonesia (KPRI) in Riau Province, namely GKP-RI with 54 active cooperatives, PKP-RI active as many as 23 cooperatives and PKP-RI Kampar which is active 18 cooperatives where each cooperative is 95 cooperative. The data used in this study are primary and secondary data, while data collection techniques are using questionnaires. The data analysis technique used in this study is the SWOT analysis. The results in this study indicate that the strength possessed by the Cooperative is the level of knowledge and experience in managing the cooperative very well with an average service period of above 8 years, the level of management education is very good most of them are scholars, capital management and internal financial cooperatives are very good, there is management transparency, because there are principles from, by, and for members. KPRI is trying to maximize its strengths to be used as a factor that supports performance progress, while for the weaknesses that are owned by KPRI is trying to minimize them.
The results of the EFE matrix analysis in the form of opportunity factors that can help cooperatives in cooperative development are the potential of companies that can be invited to work together in Riau Province, the development of information technology that can be utilized properly, the support of government policy (politicalwill) cooperatives continues to increase, the potential for forming networks efforts to KP-RI in a certain region, there are great opportunities for cooperatives related to government programs in housing (FLPP) and an increasingly open world economy. while the factors that pose a threat to the development of cooperatives are increasingly fierce business competition, community distrust of cooperatives as a result of the rise of fraud in the name of cooperatives, lack of counseling and education about cooperatives, difficulties in finding workers who have skills and honesty in accordance with the needs cooperatives, cooperative experts were less heard by the government, the situation and stability of the regional economy showed a decrease related to co-19 and the existence of Dekopin as an autonomous institution for the cooperative movement was less apparent.
From the results of the analysis, the Cooperative's business position is in Quadrant III. This quadrant shows a situation where cooperatives are weak, because in addition to various internal weaknesses there are also external threats. For this reason, the strategy used is quadrant 3, which consists of market development, product development and innovation strategies. The SO strategy for Cooperative development is collaboration with companies in running business units as needed, improving the quality and quantity of business promotions to
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reach a wider market, especially young people, conducting partnerships with local government businesses to procure goods / services or business financing, conducting partnerships with local governments for housing finance (FLPP) to the community, cooperative digitalisation strategies in all aspects. WO's strategy for Cooperative development is conducting training on cooperative management to all cooperative management, redesigning SOPs in accordance with the challenges of business competition in the future, improving and developing business units that are deemed insufficient and even stopping business units that may impose cooperative finance, improving administrative systems by technology so that cooperatives are ready with the possibility of competition that will occur, increasing media promotion of cooperative locations in order to defend themselves in competition.
ST's strategy for developing cooperatives is to diversify cooperative products to be able to compete in the midst of increasingly intense business competition, recruit professional workers and have a lot of expertise such as IT, media, marketing and finance, conduct training for cooperative management to increase understanding and mastery of technology for improve service quality, transparent, accountable and professional cooperative management so that the trust of members and the community increases so that they want to deal with cooperatives, conduct training for cooperative partners on how to deal with changes in consumer behavior due to covid19 and ways to be able to survive amid an economic slowdown, increase bargaining position Dekopin through institutional strengthening. The WT strategy for cooperative development is to modify products to be able to improve the competitiveness of cooperatives, improve the quality of human resources by providing education and counseling to members and the community, conducting internal training in an effort to improve service quality, enrichment, utilization, and mastery of supporting facilities to improve service quality cooperatives, compilers of SOPs for managing cooperatives and running cooperative cadre systems, recruiting permanent employees who are professional and having the fields of expertise needed by cooperatives, conducting partnerships with banks to help strengthen cooperative capital.
Keywords: Potentials and Strategic Business Development of Secondary Cooperative Employees of the Republic of Indonesia (KPRI)

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

10 03. 220 (0070)

Penerbit

Pekanbaru : Universitas Riau – Pascasarjana – Tesis Manajemen., 2020

Deskripsi Fisik

xiii, 95 hlm,; ill.: 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

10 03. 220 (0070)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

MANAJEMEN

Info Detail Spesifik

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Pernyataan Tanggungjawab

FATAH

Versi lain/terkait

Lampiran Berkas

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