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Pengaruh Citra Merek, Promosi Dan Kualitas Produk Terhadap Minat Beli Konsume…
This research was conducted at PT. Hondatama Mitra Cemerlang Dumai. The purpose of this study is to determine the influence of brand image, promotion and product quality on consumer buying interest in PT. Hondatama Mitra Cemerlang Dumai. Brand image (X1), promotion (X2), and product quality (X3) as independent variables while consumer buying interest (Y) as dependent variables. The methods used…
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- 1901112279
Pengaruh Store Atmosphere Dan Brand Trust Terhadap Keputusan Pembelian Pada P…
This study aims to determine the influence of Store Atmosphere and Brand Trust on purchasing decisions at nadhira napoleon Pekanbaru. The method in this study is descriptive and quantitative statistics with the method of analysis in this study is simple and multiple linear regression analysis. The sample in this study amounted to 100 respondents who were determined using accidental sampling t…
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- 1901112530
Pengaruh Motivasi Kerja Dan Disiplin Kerja Terhadap Kepuasan Kerja Karyawan …
This study aims to determine the effect of work motivation and work discipline on employee job satisfaction at PT. Stratindo Jaya Packaging Pekanbaru. work motivation (X1) and work discipline (X2). While employee job satisfaction (Y). In this study the method used was quantitative descriptive analysis with the SPSS program. The population in this study was 58 people, with the sample technique u…
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- 1901124111
Pengaruh Strategi Promosi Dan Kualitas Produk Terhadap Keputusan Pembelian P…
This research was conducted at one of the bata shoe shop outlet in Pekanbaru which is located at Metropolitan City Jl. HR. Soebrantas Km. 12,5 Panam, PEkanbaru, Riau. The aim of this Research is to determine the influence of Promotion Strategy and Product Quality on Purchasing Decisions at the Bata Metropolitan City Panam Pekanbaru shoe store partially and simultaneously. In this research, the …
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- 1801110081
Pengaruh Keragaman Produk Dan Lokasi Toko Terhadap Keputusan Pembelian Pada V…
Purchasing decisions are an important part of the marketing concept. This is the background to this research. Product diversity and good store locations are one of the incentives for someone to make a purchase. This is what the Viera Pekanbaru Souvenir Shop implements. This research aims to determine the influence of product diversity and shop location on purchasing decisions at the Viera Pekan…
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- 2001111191
Pengaruh Brand Image Dan Service Excellent Terhadap Loyalitas Konsumen Pada C…
This research was proposed to understand the influence between brand image and excellent service on CV. Belilas Motorindo Mandiri in Selensen (Indragiri Hilir). Rapid changes in the industrial sector have resulted in many products entering the market. Every consumer has different attitudes and behavior towards a product. Companies must be able to create innovative policies and strategies to gai…
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- 2001110053
Pengaruh Motivasi Dan Disiplin Kerja Terhadap Kinerja Karyawan Bagian Produks…
This study aims to analyze the effect of motivation and work discipline on employee performance. This research was conducted at a palm oil company, namely PT Mitra Bumi PKS. This study used 43 respondents who were all employees of PT Mitra Bumi PKS. In this study, the sampling technique used is Censu/Total Sampling. The tests carried out in this study are validity test, reliability test, normal…
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- 2001113517
Pengaruh Lingkungan Kerja Dan Pemberian Motivasi Terhadap Kinerja Perawat Pad…
THE INFLUENCE OF WORK ENVIRONMENT AND MOTIVATION ON THE PERFORMANCE OF NURSES AT TAMPAN MENTAL HOSPITAL, RIAU PROVINCE By: Aulia Dwi Prihantanti Email: [email protected] Supervisor: Seno Andri Business Administration Study Program, Department of Administration Science, Faculty of Social and Political Sciences, University of Riau Bina Widya Campus, Jl. HR. Soebrantas Km. 12,…
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- 1701110422
Pengaruh Pemberian Reward Dan Promosi Jabatan Terhadap Prestasi Kerja Melalui…
This research aims to determine the direct effect of giving Rewards and promotions on work performance through work enthusiasm as an Intervening variable in employees of PT Telkom Witel Riau Daratan Pekanbaru. The method used in this research is descriptive quantitative analysis using the Smarpls application program. The population in this study was 52 permanent employees of PT Telkom Witel Ria…
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- 2001110050
Pengaruh Visual Merchandising Dan Store Atmosphere Terhadap Perilaku Impulse …
The development of modern retail in Indonesia is driven by consumer behavior. Combining the right marketing strategy can attract customers from the first time they enter the store until they make a purchase. The appearance and atmosphere of the store is very important for retail businesses to attract customers. One of the modern retail businesses in Pekanbaru that serves the community is Jumbo …
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- 2001124639
Pengaruh Social Media Marketing Dan Electronic Wordof Mouth(E-Wom) Terhadap K…
This research aims to find out whether social media marketing influences purchase decisions, to find out whether electronic word of mouth (E- WOM) influences purchase decisions and to find out whether social media marketing and electronic word of mouth (E-WOM) influence decisions. purchase. The research method used is a quantitative research method that uses secondary and primary data. Primary …
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- 2001112860
Pengaruh Gaya Kepemimpinan Dan Pemberian Motivasi Kerja Sebagai Strategi Untu…
This research is aimed at understanding the influence of leadership style and providing motivation on employee loyalty at PT. Kimia Tirta Utama. PT Kimia Tirta Utama is a company engaged in processing palm fruit into palm oil. Employees have an important role in the process of managing coconut fruit palm oil becomes palm oil. Palm oil factories have an important role in improving people's livin…
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- 2001136375
Pengaruh Gaya Kepemimpinan Transformasional Dan Pemberian Motivasi Terhadap K…
The purpose of this study was to determine and analyze the effect of transformational leadership style and work motivation on organizational commitment in employees of PT. East Infinita Indonesia Duri. This research has 72 respondents which is total of all employees at PT. East Infinita Indonesia Duri. This research uses census sampling technique or Total Sampling. This research uses validity t…
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- 2001136031
Pengaruh Kompensasi Dan Lingkungan Kerja Terhadap Semangat Kerja Pada Karyawa…
Work morale plays an important role in achieving the long-term success of PT Riau Media Televisi Pekanbaru in the competitive media industry. The morale of PT Riau Media Television Pekanbaru is influenced by several things such as compensation and work environment. In order for morale to continue to increase, employees must get fair compensation and a good work environment from PT Riau Media Te…
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- 2001135531
Pengaruh Citra Merek Dan Daya Tarik Promosi Terhadap Minat Beli Konsumen Pada…
Currently, many beauty products in Pekanbaru are experiencing quite significant development in Pekanbaru, one of which is Oriflame. This research aims to determine how much influence brand image and promotional attractiveness have on consumer buying interest at Oriflame mall SKA Pekanbaru, both partially and simultaneously. This type of research is quantitative research. The population in this …
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- 1701110465
Analisis Economic Value Added (Eva) Dan Return On Assets (Roa) Untuk Mengukur…
This research aims to determine the financial performance of PT. Kimia Farma Tbk using the Economic Value Added (EVA) and Return On Assets (ROA) methods for the 2018-2022 period. This research uses quantitative-descriptive analysis methods. The data collection technique in this research was carried out using documentation techniques. Financial Performance Assessment of PT. Kimia Farma Tbk is ca…
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- 2001135533
Pengaruh Literasi Keuangan Dan Inklusi Keuangan Terhadap Kinerja Umkm Di Desa…
This research was conducted in Pematang Tinggi Village, Kerumutan District, Pelalawan Regency. The aim of this research is to determine the influence of financial literacy and financial inclusion on the performance of MSMEs in Pematang Tinggi Village. Financial literacy (X1) and financial inclusion (X2) are independent variables while MSME performance (Y) is the dependent variable. The method u…
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- 2001110047
Pengaruh Inklusi Keuangan Dan Pengelolaan Keuangan Terhadap Kinerja Umkm Sekt…
This study aims to determine the influence of Financial Inclusion and Financial Management on the Performance of MSMEs in the Culinary Sector in Marpoyan Damai District, Pekanbaru. The population in this study was 3,450 and there were 70 samples of business actors obtained using the Slovin formula. The research method used is a quantitative method and uses primary and secondary data. Primary d…
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- 2001114583
Analisis Prediksi Kebangkrutan Dengan Menggunakan Metode Altman Z-Score Dan G…
This research was conducted to analyze and predict bankruptcy using the Altman Z-Score and Grover methods at PT. Multi Artha Guna Tbk Pekanbaru. Business failure (bankruptcy) is the thing that entrepreneurs fear most because many companies that have shaky foundations eventually dissolve themselves. Companies need to conduct financial analysis to identify early signs of bankruptcy. Much research…
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- 2001135026
Pengaruh digital marketing Dan Penetapanhargaterhadap Keputusan Pembelian Pad…
This study aims to determine the influence of digital marketing, pricing on purchasing decisions at Zanafa Bookstore Pekanbaru. The method used in this study is descriptive and quantitative statistics which can be understood as a research method based on the philosophy of positivism. The sample in this study amounted to 96 respondents who were determined using purposive sampling and using quest…
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- 2001136051
Karya Umum 
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Geografi dan Sejarah