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Pengaruh Kualitas Pelayanan Dan Keragaman Produk Terhadap Kepuasan Konsumen P…
The purpose of this study was to find out more about Jaya Mart Pelalawan Regency customer satisfaction related to service quality and product diversity. Service quality and product diversity are independent variables while customer satisfaction is the dependent variable. The problems that occur at Jaya Mart are the decline in the number of consumers from the previous year, the non-achievement o…
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Pengaruh Digital Marketing Dan Variasi Produk Terhadap Kepuasan Konsumen Pada…
Fast fashion is growing rapidly due to high demand and rapidly changing trends, especially in the field of footwear so that companies must be able to adapt to changes including the Almeeraakyla Pekanbaru store. This study examines the impact of digital marketing and product variations on customer satisfaction of Almeeraakyla Pekanbaru, using quantitative methods and involving 96 respondents who…
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- 2101112647
Pengaruh Emosional, Kualitas Produk, Dan Harga Terhadap Kepuasan Konsumen Pad…
The fashion industry is currently experiencing very rapid growth, which can be seen from the increasing market demand. Therefore, PM Collection Pekanbaru, which operates in the fashion sector, needs to be able to adapt to changing trends and be able to compete in order to survive in the market. This study aims to see the influence of emotion, product quality and price on consumer satisfaction a…
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- 2101114131
Pengaruh Profitabilitas Dan Struktur Modal Terhadap Return Saham Pada Perusah…
This study was conducted with the aim of determining the effect of profitability represented by Return On Equity (ROE) and Capital Structure represented by Debt to Equity Ratio (DER) on Stock Returns in Infrastructure sector companies listed on the Indonesia Stock Exchange (IDX) for the period 2021-2023. The number of samples in this study were 32 companies with a total of 96 data. This study u…
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- 2101135712
Pengaruh Service Quality, Customer Experience Dan Perceived Value Terhadap Lo…
Business competition in Indonesia is now increasing, many companies operate in similar fields and services so that competition cannot be avoided. This condition encourages every business actor to be more active in attracting customers by designing effective business strategies to achieve business goals. The purpose of this study was to determine the effect of service quality, customer experienc…
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- 2101113914
Pengaruh Gaya Hidup Dan Lokasi Terhadap Keputusan Pembelian Pada Lakosa Coffe…
Lakosa Coffee is one of the coffee shops in Pekanbaru. Lakosa Coffee must be able to maintain and increase the number of consumers because it affects the company's profit. This study aims to determine and explain the influence of lifestyle (X1) and location (X2) on purchasing decisions (Y). This research method is a quantitative method. Based on the results of the partial analysis, lifestyle ha…
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- 2101126033
Pengaruh Kompetensi Dan Fasilitas Kerja Terhadap Kinerja Karyawan Pada Pt. Ri…
Employee performance plays an important role in achieving long-term success of PT. Riau Media Television Pekanbaru in the competitive media industry. Employee performance of PT. Riau Media Television Pekanbaru is influenced by several things such as competence and work facilities. In order for employee performance to continue to increase, employees must have good competence. The purpose of this…
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- 2001136186
Pengaruh Harga Terhadap Loyalitas Konsumen Melalui Kepuasan Konsumen Sebagai …
This study aims to determine the effect of price on customer loyalty through customer satisfaction as an intervening variable at Extract Café Pekanbaru. The method used in this research is descriptive statistics with a quantitative approach. The sample in this study amounted to 100 respondents with purposive sampling technique. The measurement scale uses a Likert scale. From data analysis with…
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- 2101126032
Pengaruh Keselamatan Dan Kesehatan Kerja (K3) Dan Disiplinkerjaterhadap Produ…
The aim of this research was to gain insights into the productivity nurses at Sansani Hospital Pekanbaru in relation to occupational safety and health (K3) as well as work discipline. In this context, occuptanional safet and health (K3) and work discipline serve as indenpendet variables, while nurses’ woek productivity is the dependent variable. The issue at hand is a decrease in the producti…
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- 2101112438
Pengaruh Insentif Dan Iklim Organisasi Terhadap Produktivitas Karyawan Winsta…
The purpose of this study is to find out more about how incentives and organizational climate affect employee productivity at Winstar Hotel Pekanbaru. Employee productivity as the dependent variable, incentives and organizational climate as independent variables. The problem is that there has been sales instability in the last five years and also criticism from customers about hotel services an…
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- 2101111198
Pengaruh Keselamatan Dan Kesehatan Kerja (K3) Dan Insentif Kerja Terhadap Pro…
The purpose of this study was to find out more about how occupational safety and health (OHS) and work incentives affect the productivity of production employees at PT. Panca Eka Bina Plywood Industry. Employee productivity as the dependent variable, occupational safety and health (OHS) and work incentives as independent variables. The problem is that there has been a decline in productivity as…
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- 2101112436
Pengaruh Struktur Modal Dan Ukuran Perusahaan Terhadap Profitabilitas Pada Pe…
Profitability shows how efficiently a company manages its revenues and costs to generate profits. One of the non-oil and gas industry sectors that is the fourth largest contributor to Indonesia and is included in the priorities in the 2015-2035 National Industrial Development Master Plan (RIPIN) for the Indonesian economy is the Chemical, Pharmaceutical and Traditional Medicine Industry. Fluctu…
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- 2101111275
Pengaruh Social Media Marketing Dan Customer Experience Terhadap Customer Loy…
Customer loyalty is a commitment held by individuals or groups to buy or support a product or service again on an ongoing basis. The purpose of this study was to determine the effect of social media marketing and customer experience on customer loyalty in customers of Yong Bengkalis Coffee Shop in Pekanbaru. The population of this study were 14,095 customers and a sample of 99 respondents was o…
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- 2101111714
Iklim Organisasi Dan Kepemimpinan Transformasional Sebagai Strategi Mempertah…
Organizational commitment is a key factor in maintaining company stability and sustainability, especially in facing increasingly complex business dynamics. This research aims to analyze the influence of organizational climate and transformational leadership as a strategy in maintaining organizational commitment at PT. Bumi Siak Pusako. The research method used is a quantitative approach with da…
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- 2001113518
Pengaruh Perceived Ease Of Use Dan Harga Terhadap Kepuasan Konsumen Maxim Di …
This study aims to determine the effect of Perceived Ease of Use (PEOU) and Price on Consumer Satisfaction Maxim at University of Riau, especially Faculty of Social and Political Sciences. This study uses a quantitative approach with 96 respondents selected using accidental sampling techniques. This study uses the IBM SPSS version 30 analysis tool by applying validity tests, reliability tests, …
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- 2101112648
Pengaruh Shopping Enjoyment Dan Sales Promotion Terhadap Impulsive Buyingmaha…
This study aims to analyze the effect of shopping enjoyment and sales promotion on impulsive buying of university of riau students using shopee. The method used is a quantitative method with data collection techniques in the form of questionnaires responded to by 384 respondents. The sampling technique uses purposive sampling technique
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- 2101124402
Pengaruh Harga Produk Dan Lokasi Usaha Terhadap Loyalitas Konsumen Pada Usaha…
This study aims to determine the influence of product prices and business locations on consumer loyalty in the Berkat Yakin red brick business in Kulim Village, Pekanbaru. The methods used in this study are descriptive and quantitative statistics. The sample in this study amounted to 96 respondents which was determined using the purposive sampling technique and using a questionnaire as a data c…
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- 2101134503
Pengaruhkeselamatan Dan Kesehatan Kerja (K3) Dan Kompensasi Terhadap Produkti…
This research was conducted at PT Peputra Masterindo. The purpose of this study is to determine the effect of occupational safety and health (K3) and compensation on employee work productivity. occupational safety and health and compensation (K3) as an Independent Variable (X) while employee work productivity as a Dependent Variable (Y). The problem in this study is that the work productivity o…
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- 2101126027
Pengaruh Penetapan Harga, Kualitas Produk Dan Promosi Terhadap Keputusan Pemb…
The Kampung Bandar Weaving House is a center for the production of traditional woven fabrics located on Jalan Perdagangan, Kampung Bandar Village, Senapelan District, Pekanbaru City. The Kampung Bandar Weaving House is not only a place for the production of woven fabrics but also a natural heritage site with high cultural and historical value. As a heritage site, the Weaving House serves to pre…
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- 2001124650
Pengaruh Bauran Promosi Dan Potongan Harga Terhadap Keputusan Pembelian Seped…
This study aims to analyze the relationship and influence of promotional mix and discount variables on purchasing decisions for Vario motorcycles at PT. Indako Trading Coy Honda Labuhanbatu Utara. The research method used in this study is quantitative. The data sources consist of primary and secondary data. The sampling method involved distributing questionnaires and conducting interviews with …
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- 200110077
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