CD Tugas Akhir
Pembuatan Video Iklan Produk Bawang Hitam (Studi Kasus : Rumah Bawang Hitam Kadedika)
ABSTRACT
Garlic is included in the category of stacked bulbs or cloves that are layered. One of the processed garlic that can be processed into a high-value product is black onions. Kadedika black onion house is a home business that has been established since 2018 in the city of Pekanbaru which produces black onions. Ordering of this onion product is done manually and online on the Kadedika Onion House website but promotion is very poorly done by business owners. The solution to overcome these problems is to make promotional advertising videos using the Wondershare Filmora application with a 16:9 ratio and 1080p resolution. In the process of making a video advertisement for the Kadedika Black Onion House product, several stages are carried out, namely: pre-production, production process, and post-production. At each of these stages, it has produced a 37-second advertising video that will later support the Kadedika Black Onion House business, the advertising videos presented introduce various products and are made in such a way as to attract consumers' attention.
Keywords : Ad Video, Black Garlic, Promotion, Product, Wondershare Filmora.
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