CD Skripsi

Faktor-Faktor Yang Mempengaruhi Permintaan Buah Apel Impor di Pasar Modern Fresh Mart Kota Pekanbaru

---

This study aims to determine the effect of factors such as apple price, consumer income, family size, and education level on the demand for imported apples in the Fresh Mart modern market in Pekanbaru, as well as to analyze the price elasticity of demand for imported apples. The research was conducted from January 2023 to November 2024. Respondents were selected using purposive sampling, with a sample size of 40 consumers of imported apples. The analytical tool used in this study was multiple linear regression analysis. The results of this study show that, collectively, all the observed variables (apple price, consumer income, family size, and education level) significantly affect the demand for imported apples in the Fresh Mart modern market in Pekanbaru. The t-test results indicate that, partially, the variables that have a significant effect on the demand for imported apples in the Fresh Mart modern market in Pekanbaru are consumer income and family size. Meanwhile, apple price and education level are variables that do not have a significant effect on the demand for imported apples in the Fresh Mart modern market in Pekanbaru.


Keywords : Demand, imported apples, elasticity

---

Ketersediaan

Informasi Detail

Judul Seri

-

No. Panggil

1906155432

Penerbit

Pekanbaru : Univeritas Riau - F. Pertanian - Agribisnis., 2024

Deskripsi Fisik

-

Bahasa

Indonesia

ISBN/ISSN

-

Klasifikasi

1906155432

Tipe Isi

-

Tipe Media

-

Tipe Pembawa

-

Edisi

-

Subjek

AGRIBISNIS

Info Detail Spesifik

-

Pernyataan Tanggungjawab

Vina

Versi lain/terkait

Lampiran Berkas

Komentar

---

Anda harus masuk sebelum memberikan komentar