CD Skripsi

Analisis Pemasaran Dan Elastisitas Transmisi Harga Karet Pola Eks Upp Tcsdp Dan Pola Swadaya Di Kecamatan Pangkalan Kuras Kabupaten Pelalawan

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Agriculture Marketing is all commerce agent activities who connective the movement of agriculture food materials processed and raw material and also supply and demand, starting from agriculture conducting until to final consumer, where this activities have an effect on to farmer, comission agent and factory. The purposes of this research are to analyse: rubber marketing channel, margin and efficiency, market structure, and also price transmission elasticity at Ex UPP TCSDP and self-supporting farmers in Pangkalan Kuras District Pelalawan Regency. This research started from January 2015 till September 2015. The research method who used in this research is survey method. The sampling method in this research used purposive sampling with criteria of rubber crop age ranging from 17-19 years. Intake of sample to rubber compiler and factory used snowball sampling method by following its marketing channel. The research result showed that only there were one marketing channel at Ex UPP TCSDP and self-supporting pattern that was from farmer - small compiler/agent - big compiler - factory. The selling price of ojol which have been accepted by Ex UPP TCSDP rubber farmers equal to Rp.6.198,91/Kg with total cost of marketing equal to Rp.2.510,91/Kg and Rp.1.510,91/Kg with marketing efficiency equal to 32,61 percent and 19,62 percent, total value of margin marketing equal to Rp.1.501,09/Kg. The selling price of ojol which have been accepted by self-supporting rubber farmers equal to Rp.6.172,32/Kg. Total value of margin marketing equal to Rp.1.527,68/Kg with total cost of marketing equal to Rp.1.538,83/Kg and marketing efficiency equal to 19,98 percent. Market structure at rubber marketing of Ex UPP TCSDP and self-supporting pattern was of middle concentration oligopsony. Price correlation coefficient value at Ex UPP TCSDP pattern equal to 0,989 with regression coefficient value equal to 0,991 and self-supporting pattern correlation coefficient value equal to 0,974 with regression coefficient value equal to 0,977.
Keywords: Ex UPP TCSDP Pattern, self-supporting pattern, marketing, market structure, price transmission elasticity.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

06 02. 115 (0155)

Penerbit

Pekanbaru : Universitas Riau – Fakultas Pertanian – Agribisnis., 2015

Deskripsi Fisik

xii, 109 hlm.; ill.; 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

06 02. 115 (0155)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

AGRIBISNIS

Info Detail Spesifik

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Pernyataan Tanggungjawab

DAUS

Versi lain/terkait

Lampiran Berkas

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