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Pengaruh Entrepreneurial Orientation And Market Orientation Terhadap Kinerja Ukm Dengan Inovasi Sebagai Variabel Mediasi (Studi Pada Ukm Kelapa Sawit Provinsi Riau Tahun 2017/2018)

This study aims to examine the effect of entrepreneurial orientation, market orientation on the performance of Small and Medium Enterprises (SMEs) in the palm oil processing industry in Riau Province through innovation as a mediating variable. The research data is primary data in the form of a research questionnaire, the population in this study is an oil palm processing company registered in the 2017 Manufacturing Industrial Directory. The sampling technique in this study uses saturated sample technique where all members of the population are used as a sample of 178 companies. The data analysis in the study used Warp PLS 6.0. The results showed that (1) entrepreneurial orientation had a positive and significant effect on company performance indicated by the direct effect EO coefficient on KIN (path c) in model 1 was 0.452 and significant

Ketersediaan
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Perpustakaan Universitas Riau 02 03. 118 (0251)
02 03. 118 (0251)
Tersedia
Informasi Detail
Judul Seri
-
No. Panggil
02 03. 118 (0251)
Penerbit
Pekanbaru : Universitas Riau – Fakultas Ekonomi Dan Bisnis – Akuntansi.,
Deskripsi Fisik
vi, 71 hlm.; ill.; 29 cm
Bahasa
Indonesia
ISBN/ISSN
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Klasifikasi
02 03. 118 (0251)
Tipe Isi
-
Tipe Media
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Tipe Pembawa
-
Edisi
-
Subjek
Akuntansi
Info Detail Spesifik
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Pernyataan Tanggungjawab
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