CD Skripsi

Pengaruh Bauran Pemasaran (Marketing Mix) Terhadap Keputusan Pembelian Konsumen Pada L’cheese Factory Kecamatan Sukajadi Kota Pekanbaru

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This research was motivated by consumers are now beginning to be
selective and smart in choosing a product, so they will get the usefulness or benefits
they seek from a product such as a product of L'Cheese Factory. The purpose of this
study was to determine and analyze how much influence marketing mix on consumer
purchasing decisions at L'Cheese Factory District of Sukajadi Pekanbaru. The
population in this study is the customer L'Cheese Factory Pekanbaru grand total is 65
with a sample of 39 people. Based on the analysis concluded that the known value of
significance at the table coeffisients 0,000 less than the critical value of 0.05. Then
obtained 0.000

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

05 01.117(0048)

Penerbit

Pekanbaru : Universitas Riau – FKIP – Pendidikan Ekonomi., 2017

Deskripsi Fisik

ix. 60. hlm.: ill: 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

05 01.117(0048)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

PENDIDIKAN EKONOMI

Info Detail Spesifik

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Pernyataan Tanggungjawab

Asmawati

Versi lain/terkait

Lampiran Berkas

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