CD Tesis
Manajemen Promosi Penerimaan Peserta Didik Baru SMA Negeri Olahraga Provinsi Riau
The focus of this research is to analyze promotion management at SMA Negeri
Sport Riau Province. The study "Management of Promotion of New Student
Admissions at SMA Negeri Sport Riau Province" usesqualitative descriptive
approach. The data in this study were obtained through interviews with sources of
research information and observations made in institutions and the surrounding
environment regarding promotional activities carried out by SMA Negeri Sport Riau
Province. Sources of data in this study were the Principal, Public Relations,
Committeeacceptance of new students, and Master. Analysis of the data using the
Analysis Interactive model of Miles and Huberman.
The results of this study are that the planning of promotion activities for the
acceptance of new students at the Riau Province Sports High School has been carried
out well. Riau Province Sports High School in planning promotional activities has
planned special management for promotional activitiesacceptance of new students.
The organization of promotion activities for the acceptance of new students at the
Riau Province Sports State High School has been carried out well. Organizing
activities carried out are activities for distributing tasks to all committees. The
implementation of the promotion activities for the acceptance of new students at the
Sports State High School has been carried out well. This can be seen from the
implementation of promotions that have been carried out in all regencies/cities in
Riau Province running well in accordance with planning and organizing. Supervision
of the promotion of new student admissions at the Sports State High School has been
carried out well. The principal together with the promotion committeeacceptance of
new students have reviewed and classified the problems or obstacles encountered
during the promotion.
Keywords: Promotion Management, New Student Admission
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