ABSTRACT Corporate image is the impression of an object against another object that is formed by processing information every time from various reliable sources. The effort of the company as a source of information the formation of corporate image requires a complete existence. Complete information is intended as information that can answer the needs and wants of the target object. Results C…
ABSTRACT This study aims to determine the effect of relationship marketing on customer loyalty at PT. Bank Riau Kepri. Relationship marketing as an independent variable (X) has been formulated that is seen from Communication, Trust, Commitment and Problem solving. Customer Loyalty as the dependent variable (Y). This research was conducted on all fixed customers at PT. Riau Bank Riau Islands …
ABSTRACT In a Company having employees may do a good job and may not be good. If an employee has performed responsibly well, then the leader is expected to be responsible as well. To find out the causes there are several possibilities such as whether or not to complete a job assigned and may also not hae the impetus to work well, then it is already one of the leader’s duties to influence e…
Human being is a caused of garbage existance because every human activities produce garbage. The quick Number of Human increasing in city, affected to increasing of garbage. Increasing not following by repairing and developing garbage management infrastructure so that garbage problem be a complexity. Pekanbaru is a quite rapidly developing city not only in infrastructure but alsonumber of popul…
This study aims to analyze employee recruitment and organizational commitment and its influence on employee performance at Hotel Dafam Pekanbaru. Employee Recruitment as a variable (X1), Organizational Commitment as a variable (X2), and Employee Performance as a variable (Y). The method used in this research is descriptive and quantitative using SPSS 21 program, where the sample used is 48 empl…
Rice was a staple food for more than 95 percent of Indonesia's population. Rice consumption in Indonesia was increasing every year along with the increasing population of Indonesia. Food shortages can cause economic, social and political insecurity that can destabilize national stability. The decline in paddy fields due to the conversion of functions for non-agricultural purposes, and the irrig…
This study aims to analyze the structure, conduct and performance of the copra market in Kijang Island Village, Reteh District. The research location was determined purposively, in Kijang island Village which became the center of copra production. Sampling traders using the census method. Data analysis was performed descriptive and quantitative. The results showed the market structure in the Ki…
This research aimed to analyze the structure, conduct and performance of the rubber market in Pemandang Village, Rokan IV Koto District, Rokan Hulu Regency. The method used in the research is the survey method and sampling for traders using the census method. The results of this research were (1) the market structure seen from the market share, concentration ratio and herfindal index and by loo…
This study aims to (1) examine the patterns of communication networks, (2) actors involved in communication networks, (3) and their role in oil palm farmers in Surya Indah Village, Pangkalan Kuras District, Pelalawan Regency. The sampling method used in this study was to use a non probability sampling technique consisting of purposive sampling and snowball sampling technique. The results showed…
Regency of Kepulauan Meranti is the center of Sago in Riau Province. Sweetener among the community has long been used, ranging from natural sweetener to artificial sweetener. One of the sweetener that is still faithful to use by the community is sugar cane. Because the need for sugar increases by almost 95%, then sugar production should increases. The development of sugar production from 2013 t…
This study aims to 1) Calculate the productivity of oil palm plantations that use a combination of organic and inorganic fertilizers in Kerumutan District, Pelalawan Regency, 2) Analyze the income of farming oil palm plantations that use a combination of organic and inorganic fertilizers in Kerumutan District, Pelalawan Regency. The study was conducted in Kerumutan Village and in Banjar Panjang…
This study aims to know diversity, compare productivity, compare oil palm farmers income and productivty betwen farmers who used and not used organic fertilizer in Teluk Merbau Village Dayun District Siak Regency. This study was conducted using a survey methode. Sampling was done by simple random sampling technique. The result of the study showed the amount of use of organic fertilizer from cat…
This study aimed to analyze the market structure, market conduct, and performance of the mangosteen market in Pulau Rambai Village, Kampa District, Kampar Regency. The method used in this study was a survey method. Farmer samples were taken using simple random sampling method, traders samples were taken by census. Data analysis was performed descriptively and quantitatively. The results of the …
Marketing system of these rubber commodities in the district mines has not been well-organized, because it was still through an intermediary institution. The purpose of this research is to formulate a marketing strategy for the marketing of rubber can be more efficient. Analysis of the data for this research uses a descriptive qualitative analysis and stage strategies, which are matrix IFE, EFE…
This study aims to analyze the determinants of consumer attitudes in consuming Marugame Udon food. Knowing the implications for the marketing development of Marugame Udon. Marugame Udon is a modern retail business that is relatively new to entering the Indonesian market, especially the city of Pekanbaru, so it needs to do a good strategy to maintain its business. The right strategy for a modern…
ABSTRACT The hybrid coconut commodity in Pulau Burung Subdistrict is the main supplier in PT Riau Sakti United Plantation through the PIR scheme. Farmers market the production of hybrid coconut through two marketing channels. Farmers cannot sell hybrid coconut production directly to companies because they do not have a Payment Order (SPUP). This study aims to analyze the marketing function, ma…
This study aims to determine the effect of organizational and environmental communication on employee job satisfaction (Case Study of Non-Medical Employees of the Prima Pekanbaru Hospital). Employee job satisfaction is one of the factors that makes the company's goals run in accordance with applicable regulations and norms. To increase job satisfaction, it must be investigated in advance what f…
This research aims partially to test the effect of liquidity, solvency, and profitability on firm value. Where the independent variables in this study are liquidity, solvency and profitability and the dependent variables is the value of the company. This research uses secondary data in the form of company financial reports and annual reports on annual reports of PT. Indah Kiat Pulp And Paper…
The research conducted at Selebriti Asian & Suki Restaurant Pekanbaru where located in Jl. Sudirman No.426 Lt 1, Gedung Star City Square. The problem in this study is number of buyers has decreasing, percentage of target achievement has decreased, and the failure of the company’s sales target has not been achieved, this study aims to determine the effect of pricing and service quality on con…
This research was conducted at Kentucky Fried Chicken Metropoltan City Pekanbaru, located on Jalan Soebrantas Panam. The problem in this research is the decrease in the number of purchases, the percentage of achievement of the transaction target per year has decreased, and not achieving the target number of transactions per year, this is thought to be influenced by a decrease in consumer purcha…