Pengaruh Kualitas Produk Dan Social Media Marketing Terhadap Keputusan Pembel…

ABSTRACT This study was conducted with the aim of knowing the effect of Product Quality and Social Media Marketing on Purchasing Decisions through Consumer Trust in IM Perfume Products in Pekanbaru City. The population in this study were people in Pekanbaru City who had shopped for IM Perfume products. Taking sampling in this study was carried out using purposive sampling technique using …