CD Skripsi
Revitalisasi Pasar Tradisional pada pasar Limapuluh Kota Pekanbaru
So far, the market 's sector in Pekanbaru is not maximal executed, so that still has no a great contribution to increase the region economic's growth. Traditional market can not defeat the expansion of modern markets, indeed. Whereas the traditional market is more strategic to be accessed by people in this case and also we know that traditional market is one of the reached place by a low-economic-doer which occupied in majority level. A good and professional revitalization market's management could increase the competitiveness of the traditional market and increase the economics matters.
The Purpose of this research is to know and analyse how is the revitalization of the Limapuluh Kota' traditional market in Pekanbaru City and also the factors which influencing that revitalization.
This research is using a descriptive-qualitative method which it'd explicate and detail according to the facts. Then, the theory of this research is Theory of Revitalization by Gouillart and Kelly with three approachments. Consist of Market Focus Approachment, New Bussiness Creating, and Information Technology Utilization. The Analyse technique is using a descriptive-qualitative method.
After the research it found that the revitalization of traditional market of Limapuluh Kota in Pekanbaru City wasn't implemented well and too far from the expectation. One of the matter is because the lack of policy and the controlling on the revitalization market's from the government and also it caused by the lack of awareness of the societies and the traders to obey the regulations about the market's activity in accordance with the regulations of law in effect. There are many reasons why, like the human resource, the financial resource, the infrastructures, and also the communication.
Keyword: Revitalization and Traditional Market
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