CD Skripsi
Pengaruh Penggunaan Media Feminis “Magdalene.Co” Terhadap Kesadaran Feminisme Di Kalangan Followers Twitter
Information needs are one of the main needs in today's society. Therefore, the use of mass media has become a habit that is very close to people's lives. The use of mass media certainly has a certain effect on the people who consume it. The mass media through various message presentations also bring perspectives on various matters including regarding women and feminism. Magdalene.co is one of the media that is active in voicing the issue of feminism. Through its website, Magdalene.co provides new insights with the aim of emancipating and raising women's issues that are rarely mentioned in the mainstream media. This view certainly has the potential to influence readers who consume this media.
Therefore, this study aims to see the effect of using Magdalene.co feminist media on feminist awareness. For this reason, the authors collected 100 respondents who were followers of the Twitter account from Magdalene.co using simple random sampling technique. After the questionnaire was distributed via google form, the data found were then processed using SPSS for windows version 25.
The research results are based on simple linear regression analysis, the regression equation of the study is Y = 87,126 + 0,266X with a constant value of 87,126 and a regression coefficient value of X of 0.266. Where, H0 is rejected and H1 is accepted with a significance level of 0.033. If the level of significance is smaller than the stipulated significance of 0.05, it can be concluded that there is an effect of the use of feminist media "Magdalene.co" on the awareness of feminism among Twitter followers. The coefficient of determination in this study is 4.5% which is categorized as very small. While the remaining 95.5% is influenced by other variables not included in this study.
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