Currently Metropolitan City Pekanbaru implements Marketing Public Relations to support company in creating a corporate image, Marketing Public Relations always provide loyal customers and one of the goals of Marketing Public Relations is to know what parts are the driving force for business partners. Metropolitan City Pekanbaru is the only shopping center in Panam and only Metropolitan Cit…
PT. Chevron Pacific Indonesia is one of the largest energy companies in the world. This company has a very unique traffic code that applies at Chevron Camp as it stands in stark contrast to the hustle and bustle of traffic outside Chevron Camp and lacks discipline. Chevron Camp's internal traffic regulations can be implemented with discipline by every family of Chevron Camp residents who ar…
CV Maharani Mobil Pekanbaru is a used car showroom that was Started in 2013. The owner of CV Maharani Mobil Pekanbaru is Mr.Rerendra, his marketing manager Mr.Zainal Abidin, and 4 fixed marketing, then he is appointed as a marketing freelance. In selling its car units, marketing doing marketing activities by applying the concept of Integrated Marketing Communication (IMC). By do interactiv…
The ability of mass communication technology that is increasingly developing makes today's society change rapidly along with the development of increasingly sophisticated times. The mass media has also experienced rapid development more than ever before. This is marked by the emergence of new media, namely online media or commonly called the internet. The development of increasingly advanc…
Political Marketing Communication has a very important role to introduce political candidates to the public. In this research, it will be seen what kind of political marketing communication is carried out by the woman legislator of the PAN Party, Ade Hartati. She is known as a female politician who does not inherit political traces from the family. Political Marketing Communication conducte…
This research background is that Ecotourism which is a sector that has the potential as one of the supporters of the national economy. Ecotourism activities basically directly provide access for everyone to see, know, and enjoy the natural, intellectual and cultural experiences of local communities. The purpose of this study was to determine the environmental communication strategy of Vill…
Infrastructure development is the most important part in regional development and development efforts, especially in rural areas. The availability of adequate infrastructure can increase the development of socio-economic activities, so that it will further encourage the welfare of the community. Furthermore, with good socio-economic conditions, the community will be more capable of being i…
The Kracker Chapter Pekanbaru community is a supermoto community that has an interest in and love for supermoto, especially trackers and is a place to channel hobbies. In the midst of the corona pandemic that has hit the world, people adapt, especially to interact and communicate. Likewise, the Kracker Chapter Pekanbaru community adapts in interacting and communicating within the community…
In maintaining the brand image, Martalovia uses certain strategies that can influence the image that has been built to maintain or even better the image in the eyes of customers and prospective customers of Martalovia Photography. What is interesting in this research is the marketing communication strategy carried out by Martalovia Photography in running its business, in order to overcome i…
In the modern age, the phenomenon of marriage at a young age is still common in the community. Early marriage is not new in Indonesia. Early marriage or underage marriage, means getting married in a state that is still not financially secure, and is usually still a student or student status. Early marriage not only has a negative side but also has a positive side. Law Number 16 Year 2019 st…
Interactions between different cultures often occur in everyday life. In intercultural interactions, there is an understanding that emphasizes the role of verbal and nonverbal communication in conversation, which is based on the belief that people from different cultures will adapt to accommodate other cultures. To follow it requires a strategy in communication accommodation, such as the s…
The presence of video clips gives color to the music industry. Video clips are known as an audio and visual show with a duration ranging from 1-5 minutes featuring lyrics and music from musicians. Video clips help musicians to convey or communicate the musical message they want to their audience. This study aims to determine the representation oftoxic relationship in the video clip Lathi by…
The program from CeriaTV is the new sembang Malam which is a flagship program from Ceriatv which comes with the nuances of relaxed chats in the style of a podcast with inspiring speakers with the theme of things that are currently being discussed in Riau. The purpose of this study was to find out how the production management of the new sembang program the night before and during covid-19 u…
Convergence is an absolute step that must be taken by Riau Pos to maintain its existence in the midst of intense media competition. The emergence of new media has forced a change in the conventional media order, and newspapers are no exception. The flow of globalization and the rise of the internet makes the mass media have to come to terms with these changes and go hand in hand to survive…
The success of leadership communication with employee performance can be seen from the good relationship between leaders and employees. Effective communication makes the steps of each member of the work team more focused in carrying out their respective responsibilities to achieve the goals set by the company. The purpose of this study was to determine the vertical, horizontal, and diagona…
The government through the Pekanbaru City Health Office trying to do various ways in dealing with covid-19, such as the 5M program, and the latest is the vaccination program. Seeing the increase in exposure to Covid-19 in Pekanbaru, the urgency to carry out a vaccine is felt to be intensified again. To achieve this goal, synergy from all parties is needed, especially the wider community. H…
The growing growth in the digital weorld as it grows with an age that will make people aware of the technology and media literacy, not apart from the industrial 4.0. Directly or indirectly, new media outlets are haunting the official communication patten of health with its audience. The advent of new media is having a very powerfull impact on human life right now one is using internet. The…
Various types of videos but one that is often encountered is a video about beauty vlog which contains beauty things, appearance also beauty tips and tricks from a beauty vlogger. One of them is Fatya Biya, a beauty vlogger who has been active since 2015. The videos she uploads are related to beauty and appearance, tutorials, tips and tricks on makeup. One of her very popular video is Wardah…
In the current era of Globalization business behavior especially in the field of marketing has increased over time. Currently, many companies are competing to win the competition and mastered by means of utilizing and, applying the right marketing can not be denied mastery of the market is one way the company to sustain its life. One of which is how to create conditions by keeping customers fro…
Background of this research business based on brand OPPOsmartphone. PT. Trio Elektronik is a company which is located at Jl. Soekarno Hatta, to be precise next to Darma Yudha Pekanbaru school. PT. Trio Elektronik is a company that holds only onebrand smartphone OPPOin the Pekanbaru city area. The excellence of the Oppo smartphone lies in the camera with large megapixels so that it can produce g…