CD Skripsi

Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pengunjung Di Objek Wisata Riau Fantasi Labersa Water & Themepark

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This research has been performed to find the influence of the service quality to the guest satisfaction at Riau Fantasi Labersa Water & Themepark. On this research, the service quality was measured on Servqual tangibles (x.1), emphaty (x.2), reliability (x.3), responsiveness (x.4) and assurance (x.5).
The research provided 140 respondents with accidental sampling as the sampling technique. The multiple linear regression was used as the analysis methods to obtain the test result of F, the test result of T and R2 was prepared by SPSS 16.00 program.
The result of this research signify that simultaneously the service quality gave significant influence to the guest satisfaction. In partial, tangibles variable (x.1), reliability (x.3) and responsiveness (x.4) gave unsignificant influence to the service quality. Emphaty variable (x.2) and assurance (x.5) gave significant influence to the service quality.
The value R2 72.7% it explained the service quality gave influence to the guest satisfaction. And 27,3% is explained by other variables which are not included in this research.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

01 07.114 (0001)

Penerbit

Pekanbaru : Universitas Riau - Fisip - Usaha Perjalanan Wisata., 2014

Deskripsi Fisik

xv, 80 hlm.; ill.;29 cm

Bahasa

ISBN/ISSN

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Klasifikasi

01 07.114 (0001)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

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Info Detail Spesifik

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Pernyataan Tanggungjawab

Dewa

Versi lain/terkait

Lampiran Berkas

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