Pengaruh Relationship MarketingTerhadap Corporate Image dan Customer Loyalty …

Aidil Putra Helbet, NPM 1110246950, Influence of Relationship Marketing To Corporate Image and Customer Loyalty in Panin Bank Main Branch Office Pekanbaru, under the guidance of Zulkarnain and Sri Restuti. This study aims to gain an understanding of the influence of each dimension of relationship marketing that consist of trust, commitment, communication, and conflict handling of the corpo…