Pengaruh Kualitas Jasa, Citra Perusahaan, Dan Word Of Mouth Terhadap Keputus…

This research was conducted at PT. Pekanbaru Silver Silk Tour & Travel located on Arifin Ahmad Pekanbaru . The problem in this study is the failure to achieve the target of Umrah congregation over the past five years, this is suspected to be a problem in consumer purchasing decisions. The purpose of this study was to determine the effect of service quality, corporate image, and word of mouth…