CD Skripsi

Analisis Permintaan Industri Kreatif Batik Tulis Riau Di Kota Pekanbaru

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The purpose of this study was to determine the demand for Riau Batik Tulis Industry in Pekanbaru by using qualitative and quantitative data analysis tool.
Research involves the price of the goods, prices of other goods, seasons, tastes, locations, promotions using data collection techniques in field research, through the questionnaire is the variable prices of the goods themselves, tastes, locations and seasons according to demand in the creative industries of Batik tulis and Variable Prices of other goods and promotions are not in accordance with the demand of the creative Batik Tulis industry in Pekanbaru due to the lack of promotion of Riau Batik Tulis itself and the price of another batik that cheaper. (with the same quality)
The thing that must be done by the manufacturer is to be able to maintain quality so that the community's trust does not go down towards batik and in order to increase variety, motives and promotions so as to increase the demand for batik itself so that Riau Batik Tulis can also be known by the outside community and can compete with another batik that becomes a competitor of Riau Batik Tulis itself.
Keywords : Demand, price of the item itself, price of other goods, season , taste, location, promotion and Riau batik.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

02 01. 119 (0231)

Penerbit

Pekanbaru : Universitas Riau – Fakultas Ekonomi Dan Bisnis – Ilmu Ekonomi., 2019

Deskripsi Fisik

x, 81 hlm.; ill.; 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

02 01. 119 (0231)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

ILMU EKONOMI

Info Detail Spesifik

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Pernyataan Tanggungjawab

DAUS

Versi lain/terkait

Lampiran Berkas

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