ABSTRACT This research was conducted in Hamlet 1 Bukit Taras, Delik Village, Pelalawan District, Pelalawan Regency, Riau Province. As the purpose of this research is to find out: 1) Front stage impression processing in the use of the tiktok application. 2) Backstage life and tiktok app usage of a tiktok celebrity. Therefore, to achieve this goal, a descriptive qualitative method was used by t…