CD Tesis
Petani Madu Sialang Dalam Kekuatan Solidaritas Sosial Di Desa Kuala Panduk, Kecamatan Teluk Meranti, Kabupaten Pelalawan
This study aims to find out how mechanical and organic solidarity mobilize
Sialang honey production activities and also understand the strengths and
weaknesses of mechanical and organic solidarity in the production activities of
Sialang honey. This study uses a qualitative approach with descriptive methods.
The results showed mechanical solidarity in the production activities of Sialang
honey, as seen in the honey harvest process, where all honey farmers still have
very close family ties and the trust of the farmers in customary norms is still very
strong. If there is a conflict, then the principal will not produce honey again.
Farmers avoid all types of conflicts, and if there is a conflict over honey, farmers
will also take family paths in resolving the conflict so that basic sustainability is
maintained. However, mechanical solidarity alone is not enough to market honey,
so assistance is needed from other parties, namely the intervention of CSR PT
RAPP in providing training and assistance in the processing, sales, and marketing
of honey so that organic solidarity is formed. The strength of organic solidarity in
Sialang honey production activities includes: Penetration of the Sialang Honey
Sales Market, Starting from Pangkalan Kerinci, Pekanbaru, to Jakarta Sialang
honey, which was previously not sold by honey farmers, has now been sold both
offline and online. The use of technology to reduce water content so that honey
becomes thicker attracts people to buy honey, and people believe in the quality of
honey. The existence of the brand itself under the name of honey foresbi," which
distinguishes Sialang honey from other honey.
Keywords: Mechanical and Organic Solidarity, Farmers, Sialang Honey, Strength,
Family
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