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Image of Pengaruh Konten Instagram @Ezraalfatah Terhadap Pemenuhan Kebutuhan Informasi Mengenai Panduan Skripsi Bagi Followers
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Pengaruh Konten Instagram @Ezraalfatah Terhadap Pemenuhan Kebutuhan Informasi Mengenai Panduan Skripsi Bagi Followers

Miftahul Adli / 1801111129 - Kişisel Ad;

This study aims to determine the influence of @ezraalfatah’s Instagram content on fulfilling the information needs related to thesis guidance among its followers. The @ezraalfatah account is an educational platform that shares content about thesis preparation, including topic selection, methodology, and thesis defense strategies. The research is motivated by the high demand for information among final-year students and the growing use of social media as a source of academic information. The study uses the Uses and Gratifications theory as its theoretical framework.
Data were collected through an online questionnaire distributed to 100 active followers of @ezraalfatah using accidental sampling. The independent variable in this study is the quality of Instagram content, measured through indicators such as clarity, concise, concrete, correct, coherent, complete, and courteous. The dependent variable is the fulfillment of information needs, measured using current need approach, everyday need approach, exhaustive need approach, and catching-up need approach.
The results show a significant influence of @ezraalfatah’s Instagram content on the fulfillment of information needs, with an R value of 0.888 and an R square value of 0.786. This indicates that 78.6% of the variation in information needs fulfillment can be explained by content quality. The regression test produced a significance value of 0.000 (< 0.05), confirming a positive and significant effect. In conclusion, the Instagram account @ezraalfatah contributes substantially to meeting the thesis-related information needs of its followers.


Availability
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Perpustakaan Universitas Riau 1801111129
1801111129
Mevcut/Uygun
Detaylı Bilgi
Serinin Başlığı
-
Çağrı Numarası
1801111129
Yayıncı
Pekanbaru : Universitas Riau FISIPOL Ilmu Komunikasi., 2025
Karşılaştırma
-
Dil
Indonesia
ISBN/ISSN
-
Sınıflandırma
1801111129
İçerik Tipi
-
Media Tipi
-
Taşıyıcı Tipi
-
Sürüm
-
Konu
ILMU KOMUNIKASI
Özel Detaylı Bilgi
-
Sorumluluk Beyanı
Mutia
Diğer Sürüm/İlişkili

Başka sürüm yok

Dosya Eki
  • COVER
  • DAFTAR ISI
  • ABSTRAK
  • BAB I PENDAHULUAN
  • BAB II TINJAUAN PUSTAKA
  • BAB III METODE PENELITIAN
  • BAB IV GAMBARAN UMUM PENELITIAN
  • BAB V HASIL DAN PEMBAHASAN
  • BAB VI PENUTUP
  • DAFTAR PUSTAKA
  • LAMPIRAN
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