Pengparuh Bauran Pemasaran Dan Loyalitas Merek Terhadap Kepuasan Nasabah Mena…

The purpose of this study was to determine the effect of the marketing mix (x) and brand loyalty (x2) on customer satisfaction (y) saving on sikoci savings. The method in this research is quantitatively using SPSS 21 program, where samples were used that sikoci savings customers who use savings products sikoci by respondents as many as 100 people. The sampling technique used was accidental samp…