CD Skripsi
Pengaruh Strategic Supplier Partnership Dan I N F O R M At I O N S H A R I N G T E R H A D A P K I N E R J A Perusahaan Melalui Keunggulan Bersaing Sebagai Variabel Mediasi ( Studi Pada Umkm P2k2 Universitas Riau)
ABSTRACT
This study aims to determine the effect of strategic supplier partnership, and
information sharing on business performance through competitive advantage as a
mediating variable in P2K2 Partners of Riau University. The population in this study
were MSME Partners of P2K2 UNRI. The sampling technique used in this study was
saturated sampling technique, which is a method in which all members of the
population are included as respondents. This technique was applied because the
population was relatively small, so it was possible for all units in the population to
become research samples, and the number of samples was determined using the census
formula approach, namely 51 UMKM Partners of P2K2 Riau University. The analysis
method used in this research is Structural Equation Modeling (SEM) with the Partial
Least Square (PLS) approach which is processed using SmartPLS software version
4.1.0.9. The results of research with hypothesis testing show that strategic supplier
partnership has a positive but insignificant effect on business performance.
Information sharing has a positive and significant effect on business performance.
Strategic supplier partnership has a positive and significant influence on Competitive
Advantage. Information sharing has a positive and significant effect on competitive
advantage. Competitive advantage has a positive and significant effect on business
performance. Competitive advantage mediates the relationship between strategic
supplier partnership and business performance.
Keywords: Strategic Supplier Partnership, Information Sharing, Competitive
Advantage, Business Performance
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