CD Skripsi
Strategi Adaptasi Petenun Songket Silungkang Di Desa Silungkang Oso Kecamatan Silungkang Kota Sawahlunto
This study aims to determine the efforts or strategies undertaken by Silungkang
songket weavers in Silungkang Oso Village in maintaining their business in order
to develop and compete. The researcher chose the research object because the
business of the Silungkang songket weaver in Silungkang Oso Village has shown
its existence until now, so that the Silungkang Songket weaving has become a
superior product by the Sawahlunto City Government. The theory used in this
research is adaptation strategy theory which is then divided into active strategy,
passive strategy and network strategy. An active strategy is a strategy that
optimizes all potential to carry out your own activities and look for other job
opportunities. Passive strategy is a strategy that only uses one goal without any
change in its achievement. Meanwhile, the network strategy is a strategy that
includes both formal and informal relationships and relationships in the
surrounding environment. In this study, the subject-taking technique used a
purphosive sampling technique whose criteria had been determined in this study.
This study used a qualitative analysis that discusses the efforts and strategies of
songket weavers in Silungkang Oso Village. The results of this study are in the
active strategy of the informants trying to maximize their potential and even
looking for other jobs to meet their needs. In the passive strategy, the informant
only depends on the situation without any more effort in his work. Meanwhile, in
the network strategy, informants build relationships with various parties related
to their work
Keywords: Adaptation Strategies, Songket Weaving Busi
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