CD Skripsi
Pengaruh Literasi Keuangan Dan Inklusi Keuangan Terhadap Keberlangsungan Usaha Pedagang Pasar Tradisional Berbasis Modern Di Taluk Kuantan
ABSTRACT
By: CARISA FADILA
Email : [email protected]
THE EFFECT OF FINANCIAL LITERACY AND FINANCIAL INCLUSION ON THE BUSINESS SUSTAINABILITY IN THE MODERN BASED TRADITIONAL MARKET TRADERS OF TALUK KUANTAN
Supervisor: Ruzikna
Business Administration Study Program, Department of Administrative Science
Faculty of Social and Political Sciences, Riau University, Pekanbaru
Indonesia
Campus Bina Widya
HR. Soebrantas Street Km. 12.5 Simpang Baru, Pekanbaru 28293
Telp/Fax. 0761-63277
This research was conducted at the Modern-Based Traditional Market in Taluk Kuantan. The purpose of this study was to determine the effect of financial literacy and financial inclusion on the business sustainability of traders in Modern-Based Traditional Markets in Taluk Kuantan. Financial literacy (X1) and financial inclusion (X2) as independent variables while business sustainability (Y) is the dependent variable. The method used in this research is descriptive and quantitative statistics. The population in this study were all traders at the Modern-Based Traditional Market in Taluk Kuantan. The sample in this study was 77 respondents using a proportionate stratified random sampling technique. The data used in this study were obtained through the process of distributing questionnaires which were tested statistically through the SPSS program. The results obtained in this study are that financial literacy has a effect on business sustainability, financial inclusion has a effect on business sustainability, and financial literacy and financial inclusion have a effect on the sustainability of the business of Modern-Based Traditional Market Street traders in Taluk Kuantan.
Keywords: financial literacy; financial inclusion; and business sustainability
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