CD Tesis
Strategi Komunikasi Perpustakaan Universitas Islam Negeri Suska Riau Dalam Mewujudkan Visi Dan Misi Tahun 2023
Sultan Syarif Kasim Riau State Islamic University Library is a university
library in Riau Province. In carrying out its programs and functions, this library
refers to the vision and mission that has been determined, namely "To become a
leading information access center in the field of Islamic Studies, Science,
Technology and / or Arts at the World Class (World Class University) in 2023". In
realizing the vision and mission, the Suska Riau State Islamic University library
must have a communication strategy, this is because visitors or users who come
directly and open access to services on the website are still minimal, human
resources are not in accordance with the field of knowledge as librarians. The
purpose of this study was to analyze communicators, messages, media and target
audiences in realizing the 2023 Vision and Mission of the Sultan Syarif Kasim
Riau State Islamic University library.
This study uses a descriptive qualitative research method. Determination of
informants from this study using purposive informant selection techniques, the
number of informants was 9 (nine) while the object of this research was the
Library Communication of Suska Riau State Islamic University in Realizing the
Vision and Mission of 2023. Data collection techniques used were in-depth
interviews, observation and documentation. The author uses qualitative data
analysis techniques from Miles and Huberman. In achieving the validity of the
data in this study using triangulation.
Sultan Syarif Kasim Riau State Islamic University Library is a university
library in Riau Province. In carrying out its programs and functions, this library
refers to the vision and mission that has been determined, namely "To become a
leading information access center in the field of Islamic Studies, Science,
Technology and / or Arts at the World Class (World Class University) in 2023". In
realizing the vision and mission, the Suska Riau State Islamic University library
must have a communication strategy, this is because visitors or users who come
directly and open access to services on the website are still minimal, human
resources are not in accordance with the field of knowledge as librarians. The
purpose of this study was to analyze communicators, messages, media and target
audiences in realizing the 2023 Vision and Mission of the Sultan Syarif Kasim
Riau State Islamic University library.
Key Words : Communication, Library, Vision and Mission
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