CD Skripsi

Strategi Pedagang Pakaian Bekas Di Pasar Uka Garuda Sakti Km.3 Pekanbaru

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USED CLOTHING STRATEGY IN UKA GARUDA SAKTI KM. 3 PEKANBARU MARKET
By: Khairun Nisa
E-mail: [email protected]
Supervisor: Indrawati
E-mail: [email protected]
Department of Sociology
Faculty of Social and Political Sciences
Universitas Riau
Campus of Bina Widya Jl. HR. Soebrantas KM. 12,5 Simpang Baru,
Pekanbaru 28293, Telp/Fax 0761-63277
ABSTRACT
This research was conducted at Pasar Uka kelurahan Air Putih, Tuah Madani District, Pekanbaru City, Riau Province with the aim of knowing: 1) What is the profile of used clothing traders, and 2) How is the strategy of used clothing traders to overcome the problems faced by their businesses. This study uses a descriptive qualitative method approach research by taking 5 main subjects 2 triangulation informants and 2 key subjects (Key informants). As well as the determination of this information using Purposive Sampling techniques with data collection using interview, observation and documentation techniques. The theory used is Edi Suharto's Survival Strategy theory. The results of the analysis of this study are first, the aspect that being a used clothing trader is that it is still easy to get used clothes from other cities with many suppliers and get profits with not too much capital. These second-hand clothing enthusiasts are always there, Intermediate merchants.
Keywords: Merchant Clothing, Social Capital,Survival Strategy

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

1801123793

Penerbit

Pekanbaru : Universitas Riau - FISIP -SOSIOLOGI., 2023

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

1801123793

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

SOSIOLOGI

Info Detail Spesifik

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Pernyataan Tanggungjawab

tethi

Versi lain/terkait

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