CD Skripsi
Strategi Komunikasi Pemerintah Kampung Dalam Mengimplementasikan Program Kampung Layak Anak Di Kampung Dayun Kecamatan Dayun Kabupaten Siak
ABSTRACT
COMMUNICATION STRATEGY OF VILLAGE GOVERNMENT IN IMPLEMENTING
THE CHILD-FORTH VILLAGE PROGRAM IN DAYUN VILLAGE, DAYUN DISTRICT,
SIAK DISTRICT
By
Eva Tiodor
Advisor
Dr. Nurjanah, M.Si
Dayun Village is one of the villages in Siak Sri Indrapura Regency which is one of the
villages that has implemented Child-friendly Villages, but from the data obtained it appears
that in Dayun Village cases of violence against children are still quite high. Some of these
aspects made researchers interested in examining how the Village Government's
Communication Strategy in Implementing the Child Friendly Village Program in Dayun
Village, Dayun District, Siak Regency. The Child Friendly Cities/Districts Program as a step
to create a friendly environment as a facility and can aspire to children's rights to create
conditions that are conducive for children to be able to grow and develop properly and a
conducive environment as a place for children to live will also provide protection for
children.
This study used a qualitative descriptive method located in Dayun Village from
January - February 2023. The research subjects were selected using purposive sampling and
accidental sampling techniques as many as 5 people. This study uses data collection
techniques of observation, interviews and documentation in the form of photos of activities
and sound recordings. To achieve data validity in this study the authors use source
triangulation techniques. The purpose of this study was to identify and analyze the steps of
the village government's communication strategy in implementing the Child Friendly Village
program in Dayun Village and to find out the obstacles to the Village Government's
communication strategy in implementing the Child Friendly Village program in Dayun
Village.
The results of this study indicate that the village government's communication
strategy in implementing the Child Friendly Village Program in Dayun Village, Dayun
District, Siak Regency is carried out by analyzing the needs of the audience, making
approaches through various counseling, making plans for information/messages to be
delivered, Determining methods through direct communication and written communication.
Use of Communication Media with posters, flyers, banners and pamphlets as well as manuals
on the protection and fulfillment of children's rights. The obstacles to implementing the
dissemination communication strategy in the Child Friendly Village program in Dayun
Village are educational barriers in the form of understanding information, and psychological
barriers in the form of conveying messages to residents and differences in character between
residents and officers.
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