CD Skripsi

Analisis Pemasaran Karet Pasar Konvensional Dan Lelang Di Kecamatan Pangean Kabupaten Kuantan Singingi

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The study aims to (1) determine the conventional and auction market rubber marketing channels, (2) analyze the cost and margin of conventional and auction market rubber marketing, (3) analyze profits and farmer’s share of conventional and auction markets, (4) analyze the level of rubber marketing efficiency in Pangean Sub-district, Kuantan Singingi District. The result of this study show that there are 3 rubber marketing channels with two different systems, namely through auction and conventional. Marketing channnel I from farmer to UPPB then to the factory, marketing channel II from farmer to collectors then to factory, marketing channel cahnnel III from farmer to collectors, wholeshalers and factories. Marketing channel I obtained a total marketing cost of Rp250,00/kg, a total marketing margin of Rp305,92/kg, and a marketing profit of a Rp55,92/kg and farmer’s share 91,31%. Marketing channel II obtained a total marketing cost of Rp1.030,00/kg, a total marketing margin of Rp3.100,00/kg, and a marketing profit of a Rp2.070,00/kg and farmer’s share 63,20%. Marketing channel III obtained a total marketing cost of Rp1.186,00/kg, a total marketing margin of Rp3.800,00/kg, and a marketing profit of a Rp1.940,00/kg and farmer’s share 57,26%. Marketing efficiency off cahnnel I was 2,35%, marketing effiency of channel II was 9,71%, and marketing effiency channel III was 17,54%.

Keywords: marketing, auction, efficency, farmer, bokar

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

1906114031

Penerbit

Pekanbaru : Universitas Riau - F. Pertanian - Agribisnis., 2023

Deskripsi Fisik

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Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

1906114031

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

AGRIBISNIS

Info Detail Spesifik

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Pernyataan Tanggungjawab

Vina

Versi lain/terkait

Lampiran Berkas

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