ABSTRAK PENGARUH WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN PELANGGAN JSEVEN COFFEE PEKANBARU Oleh : Zul Iqbal Kurniawan Dosen Pembimbing: Dr. Anuar Rasyid, S. Sos, M.Si Jseven Coffee Pekanbaru menggunakan teknik komunikasi pemasaran dengan cara Word of Mouth, dimana teknik komunikasi ini dianggap yang paling tepat dan efektif untuk dijadikan media promosi. Alasannya karena komunikasi dari …
ABSTRAC THE SYMBOLIC MEANING OF THE MALAM MARINEK TRADITION AT A WEDDING TRADITION AT THE BATAK MANDAILING TRIBE IN PASIR TUNTUNG VILLAGE, KOTAPINANG DISTRICT, LABUHANBATU SELATAN REGENCY By: Ihdina Rahmadhani Harahap Counselor: Dr. Noor Efni Salam, M.Si The malam marinek tradition is one of the unique cultural heritage values or traditions that take place in the Mandailing Batak community …
ABSTRACK MANAGEMENT OF RRI PRO 2 PEKANBARU IN FACING EXISTENCE IN THE DIGITAL ERA By: Vinna Counselor: Hevi Susanti, S.I.Kom, MA The digital era has caused the broadcasting industry such as Radio Republik Indonesia (RRI) to make various efforts to face existence in the digital era. One of its efforts is by developing media, as done by RRI Pro 2 Pekanbaru which is currently turning into digi…
ABSTRACT THE INFLUENCE OF CONFIDENCE IN THE ABILITY OF PUBLIC SPEAKING AND LEADERSHIP IN MEMBERS OF THE NEW GENERATION OF INDONESIA (GenBI) RIAU FOR THE PERIOD 2021 By: Selvia Yunisha Advisor: Dr. Nurjanah, M.Si Self-confidence is a very valuable attribute in an individual in his social life, without having self-confidence will cause a lot of problems in a person. This is because with self-…
ABSTRACT SINGLE MOTHER FAMILY COMMUNICATION IN CHILD CARE IN PEKANBARU By: Kiki Syarafina Advisor: Dr. Muhammad Firdaus, M.Si This research is motivated by the author's interest in the rise of the Single mother phenomenon in Pekanbaru. Whether it's a woman who becomes a single mother due to divorce, the death of her partner, or is no longer supported or abandoned by her partner, a single mo…
ABSTRACT Analysis of the Nationalism Reception in Alffy Rev's Youtube Video "Wonderland Indonesia" By : Zulatmiati Counselor : Dr. Belli Nasution, S.IP, MA The Wonderland Indonesia video is an offering to celebrate the 76th anniversary of the independence of the Indonesian state and is currently being discussed. Video Wonderland Indonesia contains a combination of 10 folk and national songs…
ABSTRACT DAKWAH COMMUNICATION PATTERNS IN THE DEVELOPMENT OF MUALAF FAMILY (Study on the Akit Tribe Community in Bantan District Bengkalis Regency) By: Maha Recha Sucita Nanda Supervisor : Dr. Nurjanah, M.Si The pattern of communication is a pattern of relationships between two or more people in sending and receiving messages in an appropriate way so that the intended message can be underst…
ABSTRACT INSTRUCTIONAL COMMUNICATION OF TRAINER TO STUDENTS IN SANGGAR TARI LAWIK OMBUN ART COMMUNITY IN KUOK VILLAGE KAMPAR DISTRICT By : Suci Listy Rana Supervisor : Dr. Tantri Puspita Yazid, S.I.Kom. MA The Lawik Ombun Art Community Dance Studio, Kuok Village, Kampar Regency is a form of channeling the talents of youth and women in Kuok Village and at the same time preserving cultural va…
ABSTRACT The Symbolic Meaning of the Fanika Era-Era Mbowo Tradition in the Traditional Nias Ethnic Wedding Ceremony on Nias Island By: Nofirman Hura Counselor : Dr. Muhammad Firdaus, M.Si Fanika era-era mbowo is tradition of the Nias ethnic community at weddings where this tradition is to calculate the dowry, whose family tree and clan is cua (grandfather), gawe (grandmother), talifusỡ…
ABSTRACT Tardidi tradition is one of the traditions cultur from Batak Toba ethnic. This tardidi tradition has many symbolic aspects that need to be represented from attributes and societal behavior inside of tardidi tradition. This research aims to understand symbolic situations, social interaction products, and the interpretation tradition of tardidi for native Batak Toba ethnic in Duri city.…
ABSTRACT GO BY SHER’S MARKETING COMMUNICATION STRATEGY TO INCREASE THE NUMBER OF K-POP MERCHANDISE ENHYPEN SALES Arranged by: Dini Amelia Gustiani Lecture: Ikhma Zurani, S.I.Kom., M.I.Kom The high sales of Enhypen merchandise is supported by good marketing from fans (Engene). One form of marketing that is well-known among k-pop is the group order system. The number of group orders is cert…
ABSTRACT PERCEPTION OF SMAN 4 PEKANBARU STUDENTS REGARDING ONLINE MEDIA COVERAGE OF SEXUAL HARASSMENT AT THE RIAU UNIVERSITY’S FACULTY OF SOCIAL SCIENCE AND POLITICAL SCIENCE Arranged by: Dwi Safitri Lecture: Dr. Belli Nasution, S.IP, MA Online media coverage of sexual harassment at the Faculty of Social and Political Sciences, Riau University, which was widely spread on various websites …
ABSTRACT INTEGRATED MARKETING COMMUNICATION OF PT AGUNG TOYOTA PEKANBARU IN BUILD CUSTOMER LOYALTY By : Pretty Nelvia Hendarini Advisor : Evawani Elysa Lubis, M.Si Agung Toyota Sutomo Pekanbaru Branch is the oldest official Toyota showroom and workshop in Pekanbaru City which has implemented various strategies in forming customer loyalty. Even though the free service has ended, Toyota custo…
ABSTRACT COMMUNICATION EFFECTIVENESS OF THE PSYCHOLOGICAL SERVICES OF INDONESIAN PLANNED PARENTHOOD ASSOCIATION RIAU CHAPTER IN MEETING THE PSYCHOLOGICAL NEEDS OF REFUGEES DURING THE COVID-19 PANDEMIC By : Indah Permata Sari Counselor :Dr. Ringgo Eldapi Yozani, M.I.Kom Communication is carried out with the aim of achieving effective communication, namely if the stimuli conveyed by the commu…
The high consumption of cooking oil, which has increased compared to the previous year, indirectly has implications for the large volume of waste cooking oil produced. Used cooking oil is classified as B3 (Hazardous & Toxic Material) household waste. PT.MBio-Energi Pekanbaru is an exporter company whose role is in collecting waste cooking oil to be processed into biodiesel which has been c…
Technological advances affect all sectors of human life in various fields including education. The importance of using technology for the world of education will certainly be in line with the increasingly complex and complicated educational activities that are currently demanded to be efficient without reducing their effectiveness. The Open University is a tertiary institution that has used…
The Covid-19 pandemic has changed many things in life, people need to understand Covid-19 in order to avoid excessive anxiety or neglect resulting in contracting Covid-19. For this reason, Kawalcovid19 makes a lot of information so that it can help people avoid hoaxes. Public acceptance of Covid-19 information can be studied using the reception analysis method and the technique of selectin…
ABSTRACT ORGANIZATIONAL COMMUNICATION PATTERNS BETWEEN LEADERS AND EMPLOYEES IN BUILDING JOB SATISFACTION AT PT. PRIORITAS PEKANBARU By: Steven Nikolas Counselor: Dr. Nurjanah, M.Si Developments in the world of trade make all parts feel its influence, especially in the process of providing goods and services. The existence of companies providing cash and credit goods helps the community in …
ABSTRACT THE INTENSITY EFFECT OF WATCHING EDUCATIVE YOUTUBE CHANNEL “COCOMELON” OF ALPHABET’S INTRODUCTION TOWARD EARLY AGE CHILDREN IN INDONESIAN CREATIVE SCHOOL By: Hana Dhiya Khairunnisa Advisor: Dr. Suyanto, S. Sos, M.Sc Education is a need that can be obtained from an early age, one of which is by introducing the alphabet as a form of basic literacy that can be obtained by childr…