Pengaruh Kualitas Produk Dan Harga Terhadap Kepuasan Dan Loyalitas Konsumen P…

The research was conducted at PT. Kalbe Nutritional Pekanbaru. With the aim to identify and analyze the influence of Product Quality and Price Satisfaction and Customer Loyalty Morinaga Milk Products In the city of Pekanbaru. The population in this study were all housewives who have children who consume Milk Morinaga in Pekanbaru. The sample used in this study were 112 customers and data proces…