Pengaruh Kualitas Layanan Dan Kepercayaan Terhadap Kepuasan Nasabah Melalui K…

ABSTRACT This research aims to determine the influence of service quality and trust on customer satisfaction through the decision to choose KCA (Kredit Cepat Aman) products at PT. Pegadaian Pekanbaru City Branch. The sampling technique uses purposive sampling with non-probability sampling. Data was obtained by distributing questionnaires to 110 respondents. The approach used in this research i…