Pengaruh Content Marketing, Brand Ambassador, Dan Review Product Terhadap Kep…

ABSTRACT This study was conducted to determine the effect of content marketing, brand ambassadors, and product reviews on purchasing decisions for Scarlett Whitening consumers in Pekanbaru City. The population in this study were Scarlett Whitening in Pekanbaru City with a sample size of 190 respondents. Sampling using non probability sampling and purposive sampling for sample determination. …