CD Skripsi

Peran E-Commerce Dalam Meningkatkan Pendapatan UMKM Di Kota Pekanbaru Melalui Marketplace

---

The purpose of this study was to determine the comparison of the income of MSMEs before and after using the marketplace and the role of the marketplace in increasing the income of MSMEs fostered by PLUT-KUMKM Riau Province in Pekanbaru City. The population in this study were all MSMEs fostered by PLUT-KUMKM Riau Province in Pekanbaru City totaling 790 MSMEs. The sampling technique used purposive sampling, so that the sample in the study amounted to 14 MSMEs. The type of data used in this study is quantitative descriptive using primary data sources and secondary data. The data collection techniques used were literature studies, observations, interviews, questionnaires and documentation. This study uses the Wilcoxon Signed Rank Test data analysis technique using the SPSS for windows version 29 application. From the results of the Wilcoxon Signed Rank Test analysis, it shows that the Asymp Sig. value. (2-tailed) which is 0.001

---

Ketersediaan

Informasi Detail

Judul Seri

-

No. Panggil

2002111176

Penerbit

Pekanbaru : Universitas Riau - FEB - Ilmu Ekonomi., 2024

Deskripsi Fisik

-

Bahasa

Indonesia

ISBN/ISSN

-

Klasifikasi

2002111176

Tipe Isi

-

Tipe Media

-

Tipe Pembawa

-

Edisi

-

Subjek

ILMU EKONOMI

Info Detail Spesifik

-

Pernyataan Tanggungjawab

Vina

Versi lain/terkait

Lampiran Berkas

Komentar

---

Anda harus masuk sebelum memberikan komentar