CD Skripsi

Perlindungan Konsumen Berdasarkan Undang-Undang Nomor 8 Tahun 1999 Terhadap Merek Tas Palsu Oleh Pelaku Usaha Di Kota Pekanbaru

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The use of a brand especially a well known brand without the permission of the owner of a brand is very detrimental to the actual registered trademark owner, ie the owner or producer of high quality goods, the consumer is also harmed because a lot of buyers are deceived or unable to distinguish which brand of original branded bag with good quality with low quality counterfeit goods, besides the country also participated harmed. The purpose of writing this thesis, namely: first, to know and assess consumers feel aggrieved on the sale of counterfeit bags with fake brands by business actors (sellers). Secondly, to know the implementation of the responsibility of the seller who sells fake bags in Pekanbaru City.
This type of research can be classified in the type of sociological law research, because in this study the authors directly conduct research on the location or place studied. While the population and sample are the whole parties related to the problems studied in this study, the data source used primary data, secondary data, and tertiary data, data collection techniques in this study with observation, interview and literature.
From the results of research problems there are two main things that can be concluded. First, the actions of business actors in selling fake handbags that resemble the original in the market are deviant and disadvantageous to consumers, because consumers have to pay dearly for the bags they have bought and the lack of legal protection against consumers whose rights are impaired by business actors and the weakness of the law in this respect . Second, the implementation of the responsibility of the business actor (seller) to the consumer does not fully guarantee the loss suffered by the consumer. Business actors are not fully responsible to the consumer because there are still many violations committed by business actors to consumers in goods sold to consumers. Author's suggestion. Firstly, Law No. 8 of 1999 on Consumer Protection has not explicitly provided protection to consumers, the authors advise law enforcement officials who have a strategic role in regulation making to amend the Consumer Protection Act in order to improve consumer protection Complex so that in practice no more business actors cheat to consumers. Second, the consumer should be more courageous to voice his rights to the business actors before or after using the goods or services, and the businessperson must hear what should be his responsibility, and no more consumers should feel continuously harmed right.
Keywords: Consumer Protection - Famous Brand - Fake Brand

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

09 06. 117 (0050)

Penerbit

Pekanbaru : Universitas Riau – Fakultas Hukum – Hukum Perdata Bisnis., 2017

Deskripsi Fisik

vii, 104 hlm.; ill.; 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

09 06. 117 (0050)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

HUKUM PERDATA BISNIS

Info Detail Spesifik

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Pernyataan Tanggungjawab

DAUS

Versi lain/terkait

Lampiran Berkas

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