CD Skripsi
Daya Tarik Wisata Budaya Festival Cian Cui Di Kota Selat Panjang Provinsi Riau
The Cian Cui culture Festival is a water war Festival held at the Lunar New Year celebration that existed 20 years ago, its philosophy can be interpreted as wet can be defined as a share of sustenance because the water is the source of sustenance so by splashing equally by dividing. The purpose of this research is to find out (1) Variety of attraction in Cian Cui Festival in Meranti District (2) How to get the Cian Cui Festival (3) How to improve Cian Cui Festival as a tourist attraction. The design of this research is qualitative with deskruptive approach. The subjects of this study are key informants namely, Department of Tourism Youth and Sports District Merantidan Additional informants are community leaders Tionghoa-Melayu Strait Long and Society around culture Festival Cian Cui. Technical data collection used is observation, study documentation, and in-depth interview. Technical data analysis refers to the concept of Milles and Huberman (1992).
The results show that the cian cui cultural festival is not a religious event but it is a tradtion that is born from society to all people, and the variety of Cian Cui festival attraction is the uniqueness, beauty, and the values obtained in Cian Cui Festival, because the festival This is all the tourists participate not participate as the audience only, and the public view of the cian cui festival is very good because many benefits are gained such as tourism promotion event, trade at the time of the event took place and most important when two cultures melayu and china can unite and other . The government's planned improvement efforts to widen the streets around the festival are ongoing because of the targets reached by 15,000 to 20,000 tourists, as well as improvements from other facilities and cultural Festival Cian Cui event itself.
Keywords: Attraction, Festival, Culture, Cian Cui
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