CD Skripsi

Pengaruh Kepercayaan Dan Komitmen Melalui Komunikasi Terhadap Kinerja Supply Chain Management Ikan Laut Di Bangliau Kelurahan Bagan Barat Kecamatan Bangko Kabupaten Rokan Hilir Provinsi Riau

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ABSTRACT
This research aims to determine how the influence of trust and commitment through communication on supply chain management performance in Bangliau, Baganbarat Village, Bangko District, Rokan Hilir Regency, Riau Province. This research was conducted in July 2019. Supply chain management (SCM) is a cycle chain management that includes procurement, production, inventory and delivery of a product or service from customers to suppliers. SCM performance can be said to run well if there are three constant streams namely the flow of goods, money and information. To support the flow of these streams, the fishermen and the bangliau must have a close relationship based on strong trust and high commitment so that the desired needs of the fishermen in the form of sea fish are met. The variables used in this study are trust and commitment as independent variables, supply chain management performance as the dependent variable and communication as a moderating variable. This study uses a survey method using causal relationship research. Data from the four variables were analyzed using Structural Equation Model (SEM) with the help of Smart PLS (Partial Least Square) version 3.0. The number of samples used in this study were 40 respondents. Based on the results of data analysis, it can be concluded that the influence of trust and commitment has a positive and significant influence on the performance of supply chain management (SCM). While trust does not have a positive and not significant relationship to SCM performance if mediated by communication and communication does not have a positive and significant effect on SCM performance.
Keywords: trust, commitment, communication, SCM, bangliau, rokan hilir

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

04 06. 120 (0024)

Penerbit

Pekanbaru : Universitas Riau – Fakultas Perikanan dan Ilmu Kelautan– Sosial Ekonomi Perikanan., 2020

Deskripsi Fisik

xii, 120 hlm.; ill.; 29 cm

Bahasa

Indonesia

ISBN/ISSN

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Klasifikasi

04 06. 120 (0024)

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

SOSIAL EKONOMI PERIKANAN

Info Detail Spesifik

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Pernyataan Tanggungjawab

DAUS

Versi lain/terkait

Lampiran Berkas

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