CD Skripsi
Strategi Kemenangan Partai Amanat Nasional Pada Pemilu Legislatif Tahun 2019 Di Kabupaten Kepulauan Meranti
Abstract
Legislative elections are an opportunity for political parties to compete
and support candidates for legislative members who will sit in representative
institutions or better known as the Regional People's Representative Council
(DPRD). Political parties along with members of legislative candidates prepare
strategies to win and gain legislative seats. Partai Amanat Nasional is one of the
political parties that is highly considered in Meranti Islands Regency, because the
Partai Amanat Nasional is a party that consecutively emerged as the winning
party in the 2014-2019 and 2019-2024 legislative elections. Partai Amanat
Nasional succeeded in obtaining the highest number of votes, namely 16,210 votes
and obtaining 5 seats in the Regional People's Representative Council (DPRD).
The purpose of this study is (1) Knowing the strategies used by the Partai
Amanat Nasional in the 2019 legislative elections in Meranti Islands Regency, (2)
Knowing the factors supporting the victory of the Partai Amanat Nasional in the
2019 legislative elections in Meranti Islands Regency, (3) Knowing the factors
obstacles to the victory of the Partai Amanat Nasional in the 2019 legislative
elections in Meranti Islands Regency.This research uses a qualitative approach.
The research location is in the National Mandate Regional Leadership Council,
Meranti Islands Regency. Data obtained by means of documentation and
interviews. While the data analysis technique is descriptive qualitative analysis.
The results of this study indicate that the Partai Amanat Nasional's
strategy in the 2019 legislative elections in Meranti Islands Regency uses several
strategies, namely the offensive strategy (attack) is carried out in several ways,
namely the recruitment of legislative candidates, party campaigns, formation of
successful teams, consolidation of votes, and approaches figure. Meanwhile, the
Defense Strategy is carried out by maintaining public support and maintaining
legislative candidates who have served. The factors that influenced the victory of
the Partai Amanat Nasional were creating a network of cadres from the district
level to the sub-district level, the Partai Amanat Nasional conducting a political
campaign together with the proposed legislative candidates. The factor inhibiting
the victory of the Partai Amanat Nasional was the lack of funds from both
between Partai Amanat Nasional and legislative member candidates.
Word key: Strategy, Partai Amanat Nasional, Legislative Election
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