CD Skripsi
Manajemen Operasional Pangkalan Pendaratan Ikan Sasak Kabupaten Pasaman Barat Provinsi Sumatera Barat
ABSTRACT
This research was conducted in July 2019 at the Sasak Fish Landing Base.
The purpose of the study was to find out operational management and the
problems that exist in the Sasak Fish Landing Base, especially regarding the
elements and application of management functions in its management. The
method used in this research is a survey method. Management data analysis was
carried out descriptively and SWOT analysis.
The facilities owned by PPI Sasak are basic facilities, namely docks, port
land, harbor ponds, complex roads, functional facilities owned are TPI, PPI Sasak
offices, fish warehouses, ice warehouses and guard posts while for supporting
facilities owned is the official residence of PPI Sasak and canteens.
The strategy in developing the Sasak PPI in the operational management
of the Sasak Fish Landing Base is SO (Strengths-Opportunities), This is a
favorable situation, because this strategy has strengths and opportunities, namely
by utilizing all strengths to obtain maximum opportunities in the development of
the Sasak Fish Landing Base. Based on the results of the Likert scale weighting
for the satisfaction level of fishermen with the service quality of PPI Sasak
operational management, which is 161.9 or 98.075%, the satisfaction level of the
best Sasak PPI fishermen is in the category close to SB (Very Good).
Keywords: Operational Management, SWOT analysis, PPI Sasak
1) Students of the Faculty of Fisheries and Marine, Riau University
2) Lecturer of the Faculty of Fisheries and Marine, Riau University
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