ABSTRACT This research was conducted with the aim of finding out the influence of consumer perception and advertising on purchase intentions through consumer trust in Sociolla e-commerce in Pekanbaru City. The population in this research is the entire community in Pekanbaru City who are aware of Sociolla e-Commerce. Sampling in this study was carried out using a non-probability sampling techni…
ABSTRACT Human resources in a company cannot be separated. The success of a company depends on the unity of people who have the same goal, namely to make the company progress and develop and gain profits. When this goal is achieved, the hope of these human resources is to receive commensurate rewards for their contributions. Employee performance is the level of effectiveness and efficiency…
ABSTRACT This study aims to analyze the effect of supervision, work discipline, and training on the performance of security personnel of PT. Adonara Bakti Bangsa in the Project Central Pertamina Hulu Rokan, Rokan working area. This research employs a quantitative approach, with a population of 839 security personnel and a sample of 271 respondents selected using a simple random sampling me…
ABSTRACT This study aims to determine and analyze the effect of Integrated Marketing Communication (IMC) on Purchase Decision on Culture Product at Viera Oleh - Oleh Pekanbaru City. The approach used in this research is quantitative using the SEM-PLS model and SmartPls 4.0 software as a tool for this research. Data was obtained through distributing questionnaires to 125 respondents. The re…
ABSTRACT This study aims to analyze the influence of personality, entrepreneurial knowledge, and family environment on the entrepreneurial interest of Management students of the Class of 2022, Faculty of Economics and Business, University of Riau. This study used a quantitative approach with 276 students as the population and 105 students as respondents, which were selected using Non-Proba…
ABSTRACT This study aims to find out and analyze how the Influence of Digital Marketing on Purchase Decion on Culture Products in Viera Oleh-Oleh of Pekanbaru City. This study used 112 respondents as samples taken from the purposive sampling technique. The approach used in this study is quantitative by using the Partial Least Square model and SmartPls 4.0 software as tools for this researc…
ABSTRACT This study investigates the impact of brand elements on purchase decision and examines how these elements influence decisions through brand association, specifically for Ketan Talam Durian at Viera Oleh-Oleh Pekanbaru. Utilizing a quantitative descriptive approach, primary data was gathered from a questionnaire distributed to 115 respondents, and the analysis was conducted using P…
ABSTRACT This research aims to see the influence of work discipline, motivation and work climate on teacher performance at SMK Negeri 4 Pekanbaru. The population in this study were all civil servant teachers at SMK Negeri 4 Pekanbaru. The sampling technique used is saturated sampling, which is a sampling technique if all members of the population are used as samples. The sample used was 46…
ABSTRACT This research aims to determine 1) the influence of competence on the performance of MSME actors in the service sector in Dumai City, 2) the influence of competence on the motivation of MSME actors in the service sector in Dumai City, 3) the influence of motivation on the performance of MSME actors in service sector in Dumai City, 4) the influence of competence on performance with…
ABSTRACT This study aims to determine the effect of environmental performance, environmental costs and business risk on firm value. This research is a quantitative research. The population in this study included all food and beverage subsector companies. The sample in this study amounted to 24 companies. The sampling method used is purposive sampling. Hypothesis testing using multiple regressi…
ABSTRACT In the digital era with rapid technological developments, consumer behavior has also changed. People who previously made purchases based on needs are now more likely to buy based on desires, which are often impulsive. This shift is especially evident in Generation Z, which plays a major role in economic growth through the emergence and development of the modern retail industry in Indo…
ABSTRACT This research aims to detect herding behavior on the stock market of Indonesian Stock Exchange companies which are the target of boycotts by the Indonesian people in market conditions of rising, falling and overall prices after the stipulation of MUI Fatwa No.83 of 2023. There are 6 companies that can be identified with price data shares were taken during the 120 working days of t…
ABSTRACT The main key for wedding organizers to win the competition is to provide more value to consumers so that consumers feel satisfied with the products or services offered. To achieve this can be done by providing quality products and services. Not only that, Consumer Satisfaction is based on promotions carried out, Service Quality and Word Of Mouth on the business. Consumers who have…
ABSTRACT This study aims to determine the effect of competence and leadership on teacher performance through motivation as an intervening variable at SMAN 6 Pekanbaru. The population in this study were all civil servant teachers at SMAN 6 Pekanbaru. The number of samples in this study was carried out by means of saturated sampling technique (census), namely making all members of the popul…
ABSTRACT This research aims to test and determine the effect of reward and punishment on employee performance with leadership style as an intervening variable at PT Angkasa Pura II international airport branch office Sultan Syarif Kasim II Pekanbaru. The population of this study includes all employees of the finance and human resource division of PT Angkasa Pura II Pekanbaru. Sampling in …
TEGUH SURYA PRATAMA, NIM. 2210248074, The Influence of Service Quality and Service Recovery on Customer Satisfaction and Word of Mouth on Non-Wage Recipient Workers (PBPU) Participants of BPJS Kesehatan Bengkalis Regency Office, supervised by Mr. Dr. Edyanus Herman Halim, S.E., MS and Mrs. Dr. Raden Lestari Garnasih, S.E., MM. This study aims to analyze and examine the Influence of Service Qua…
Lelan fish is one of the native species of the Kampar River, playing an important role in maintaining the balance of the aquatic ecosystem in the Kampar River, Riau, Indonesia. This study focuses on the biological aspects and ecological conditions of the lelan fish in the lower reaches of the Kampar River, particularly in relation to environmental changes influenced by the presence of the Koto …
The purpose of this study was to determine the type and abundance of microplastics found in the stomach of lelan fish in the Kampar River. This research was conducted in December 2023 - January 2024 at 3 stations, namely: Station 1 (upstream - Merangin Village), Station 2 (middle - Langgini Village) and Station 3 (downstream - Sungai Tonang Village) twice with a span of 1 month. Captured fish s…
Rasbora caudimaculata or known as “pantau“ fish is a freshwater fish that is often found in Tuok Tonga Lake. The purpose of this study was to determine the environmental characteristics of the lake that support the life of fish as well as to determine the biological characteristics of the fish. This study was conducted in June-July 2024. Sampling was carried out 3 times / 2 weeks. Parameter…
Snakehead fish (Channa striata bloch, 1793) is a type of fish that lives in Lake Lubuk Siam and has high economic value. The research, which aims to understand the reproductive biology and nutritional content of snakehead fish eggs, was carried out in December 2023 – January 2024. Fish sampling 2-3 times for 2 months was carried out with the help of fishermen using bubu fishing gear and …