Pengaruh Brand Equity, Product, Dan Service Quality Terhadap Customer Satisfa…

Insurance industry is highly challenging in service and trust from it’s society by customer satisfaction toward to the quality of product and service that offer to the prospect and mainly existing customer. The early finding of this research show that there is a fluctuation of customer by number and amount of assurance police by 2013-2017 that hypothetically effect to Pekanbaru Branch has dec…